Customer Experience | Page 7

Building a Business

Here’s How You Differentiate Yourself in a Crowded Market

If there is a business opportunity in offering a product or service, there are people doing it already. But their being first doesn't prevent you from being better.

By Anand Srinivasan

Marketing

Impressive Isn’t Always Impactful in Experiential Marketing

By Brett Hyman

Business News

The Supreme Court’s Decision on Online Sales Taxes Will Reshape Retail — Again

By Corey Tollefson

Building a Business

Delivering Remarkable Experiences Is How You Win More Customers

By Sonia Thompson

Thought Leaders

Why We Gave Up a Star Employee to a Top Customer, and Why You Should, Too

Nope, we weren't crazy to let our COO fly the coop, given how 'customer experience' is emerging as a key business differentiator.

By Javier Brugues

Building a Business

Believing Any of These 4 Customer-Experience Myths Could Sink Your Brand

There's a reason why Adidas' Boston Marathon 'congratulatory' email didn't kill the brand.

By Luke Williams

Building a Business

Scaling Your Company to Always Serve Your Customers

Research shows customers are increasingly fickle. And as companies grow, founders tend to forget that.

By Boyd Farrow

Building a Business

How Do You Find Your First Customers?

The chairman of DocuSign explains how to turn a company's first customers into valuable ambassadors.

By Jason Feifer

Entrepreneurs

How to Provide Consistent and Extraordinary Customer Experiences

Uncover the best practices for improving productivity and reliability, while striving for innovation and growth.

By Entrepreneur Events

Business News

Facebook Accused of Misusing Two-Factor Authentication to Send SMS Spam

The phone number Facebook requests for login authentication is also being used to tell you about friends' posts.

By Matthew Humphries

Tech

Ready or Not, It’s Time to Embrace AI

Focus less on what could go wrong and more on what AI can do for you.

By Reshu Rathi

Business Ideas

5 Characteristics of a Culture That Develops and Executes Breakthrough Ideas

Innovation happens by design. Build it in to your company, and it will show through in your results and relationships with customers.

By Sonia Thompson

Building a Business

Customers Flee for a Reason. You Need to Give Them Reasons to Stay.

You have to listen.

By Rebekah Iliff

Marketing

7 Dreadful Marketing Mistakes to Avoid in 2018

Costly missteps can break your business. Do your bottom line (and your customers) a favor by conducting a quick audit of your marketing strategy.

By Reshu Rathi

Tech

What Any Business Can Learn From Verizon About the Transformation to a Digital World

C-Suite with Jeffrey Hayzlett takes you inside Verizon to speak with c-level executives from its Enterprise Solutions division.

By C-Suite TV

Building a Business

Why Ecommerce Brands Harry’s and Warby Parker Opened Brick-and-Mortar Stores

Co-founder Jeffrey Raider discusses the importance of creating in-person experiences for ecommerce brands.

By Thuzio Executive Club

Marketing

6 Steps for Converting Loyal Customers Into Enthused Brand Ambassadors

The best way to get more customers is to be introduced by your current customers.

By Mike Kappel

Business Branding

The 4 Most Lethal Branding Mistakes and How to Avoid Them

Have a well-written and consistent message across all mediums.

By Syed Balkhi

Building a Business

3 Lessons for Entrepreneurs to Overcome Scaling Issues

Price for where you want to be, not where you are.

By Jennifer Spencer

Tech

Don’t Believe These 4 Customer Experience Myths

People will reward you for thinking differently.

By Kristel Kruustük

Business Ideas

5 Ways to Innovate 21st Century Business

Stop dreaming of changing the world and start focusing on creative methods to provide a more fulfilling customer experience.

By Chidike Samuelson

Thought Leaders

What Switching to Lyft Taught Me About Tech’s Authenticity Problem

It's a mistake to think impersonal efficiency is all that people want from customer service.

By Jeremy Swift

Marketing

American Express Has a Lot to Teach You About Content Marketing

Prioritize quality over quantity, stay alert and listen to customers.

By Graeme Keeton

Marketing

Embrace Design Thinking to Create More Relevant Marketing

For strategic advantage and breakthrough innovation, build diverse teams that take an empathetic view of the customer experience.

By Alexander Handcock

Building a Business

How to Give Your Subscribers an ‘Ease of Ordering’

Subscriptions will always require a little input from customers -- at least, until we learn how to read their minds.

By Georg Richter

Tech

If You’re Asking Customers How You Can Help, It’s Too Late

Artificial intelligence can help your company give people what they need (before they know they want it).

By Sid Shah

Thought Leaders

I’m Buying Your Customer Experience, Not Your Product

Whatever you sell, your customers crave empathy above all else and will tell their friends where they get it.

By Dan Dowling

Thought Leaders

You Can Collect Customer Data and Deliver a Better Experience Without Violating Privacy

Create customer loyalty with these real-world strategies.

By Michel Falcon

Marketing

How Billion-Dollar Companies Think Differently About Customer Relationships

Every business needs repeat buyers. Look for patterns to help you increase the lifetime value of each customer.

By Daniel Marlin

Building a Business

Want to Find Lots of Paying Customers? Watch This Facebook Live July 18, 1 p.m. ET

Customers don't magically appear. But with this week's 'Tough Love Tuesday,' you'll learn how to turn users into paying customers.

By Andrea Huspeni