Building a Business
5 Easy Strategies to Prevent Costly Retail Returns
No longer seen as a cost of doing business, product returns are a real threat to the bottom line of all retailers.
Customer Experience | Page 10
Building a Business
5 Tips for Driving Valuable Customer Experiences Through Company Culture
By Erin Walline
Building a Business
Haven’t Heard of Proactive Net? It Will Revolutionize Customer Experience.
No matter how beautifully-designed your website is, technical glitches can ruin the user experience. That doesn't have to be the case.
By Tal Schwartz
Building a Business
How to Earn and Keep a Customer’s Trust
These four steps can help you generate greater trust between your online commerce site and the customers you cultivate.
Building a Business
5 Reasons to Reimagine How You Offer Customer Support
In the new "era of the customer, innovative companies need to put users -- and their experience -- first.
By Leyla Seka
Building a Business
The Science Behind Customer Churn
Customer-loyalty and retention is paramount in the online marketplace. Here's how to get the most out of Big Data and keep your customers coming back.
Building a Business
5 Steps to Make the Most of a Product Return
Smart retailers leverage products returns to improve the customer experience and drive repeat sales.
Business News
Are You Unknowingly Turning Off Clientele?
Find out which tactics will backfire and what to do instead.
By Elinor Stutz
Marketing
An Entrepreneur’s List of 17 Techniques for Handling ‘Haters’
Next time some angry individual spews venom, here's what you do.
By Neil Patel
Marketing
You Can Use Vicarious Experiences That Never Happened to Make Real Deals Happen
The two important steps between where your client stands now -- and getting that deal closed, pronto!
Building a Business
6 Super-Simple Ideas to Lower Customer Acquisition Cost for Any SaaS
For starters, raise your expectations as to how much customer acquisition will cost you.
By Neil Patel
Building a Business
Improve Management of Retail Returns for a Better Customer Experience
Poor returns policies and cumbersome returns processes are a significant obstacle to future sales.
Building a Business
Use Your Customer Support Staff to Improve Every Aspect of Your Business
Not sure how to improve customer experience? Start with your team already on the front lines.
By Leyla Seka
Building a Business
8 Initiatives to Make Your Customers Loyal Advocates
You now need more than loyalty from your customers -- they need to be your cheerleaders.
Marketing
Top 10 Customer-Centric Marketing Trends for 2016
Start your new year with these trends to stay customer-focused and ahead of the competition.
By John Arnold
Building a Business
Customer-Journey Mapping: The What, How and Why
To increase profits, entrepreneurs must understand and nurture customers from the very first interaction to long after the purchase has been made.
Building a Business
6 Tips, From Anticipation to Afterglow, to Enhance the Whole Customer Experience
Use behavioral economics, neuroscience and psychology to tap into the joy of anticipation, the delight of the interaction and the warmth of remembering.
Building a Business
Good Customer Service Is Your Best Holiday Marketing Investment (Infographic)
The team member talking to the customer is really the most important person in your company. At least to the customer.
By Matt Lautz
Marketing
Sleigh Bells Ring. Are Your Cash Registers?
Here are three secrets to holiday success.
By Chip R. Bell
Marketing
Why You Should Think Less About Sales and More About the Customer Experience
Remember that old adage, 'Always be closing'? It's beginning to be obsolete.
Tech
At This Store, the Fitting-Room Mirrors Know All
Shoppers at the Ralph Lauren Polo flagship store in New York City can now engage with Oak Labs' smart, interactive fitting-room mirrors.
By Laura Entis
Marketing
Why Smart Companies Are Making Customer Experience a C-Suite Job
Putting a senior executive in charge of managing customer experience is a powerful way to align departments happy in their silos.
By Len Devanna
Building a Business
Tweak Your Company Survey to Find Out What the Customer Actually Experiences
Most surveys ask questions that the company wants to know, not what the customer wants to tell them. And that gets you nowhere.
Marketing
3 Ways Smart Retailers Leverage Product Returns for Data
Mining returns data to prevent problems is an unexplored but huge driver for a better customer experience.
Marketing
What Would James Bond Do? Channel the Charisma of 007 in Your Website Marketing.
Build a site that offers a seamless experience and an exciting ride, wrapped in an attractive package.
By Tal Schwartz
Building a Business
Get Personal to Close the Customer Experience Gap
With consumers more educated than ever before, marketers need to focus on really getting to know them.
Building a Business
Little Things Equal Big Experiences
If you want your customers to keep coming back, and your employees to keep performing at a high level, you have to create these positive experiences.
Building a Business
The 5 Mistakes Standing Between You and Your First Million
Few entrepreneurs build million dollar businesses but many more would if they shifted how they do business.
By Peter Voogd