Customer Loyalty | Page 4

Three strategies to improve your customer experience and create a brand of CX excellence

Customer loyalty is key to building a thriving business.

As a customer-conscious business, it is essential to sell the hole, not the drill.

If your industry puts you at a disadvantage, you're going to have to work even harder to build trust. Here are six effective strategies you can use.

There is no substitute for proper marketing fundamentals. Avoid these three marketing mistakes to understand fundamentals better.

To weather a recession, focus on your most loyal customers.

We all know brand aficionados who are simply obsessed with a service or product, but what are the best ways of attracting those people to your company?

Acquiring new customers may sound like the pivotal logical marketing goal, but retaining existing ones can generate more profit, if you offer the right incentives.

Customer loyalty is an essential source of revenue for any business. Use these four tips to create a customer loyalty program that will give you the highest return on your investment.

Understanding the differences between true customer loyalty and reward programs can help brands build lasting relationships with their customers. Here's how (and why).

There are a handful of popular and effective ways to stay in contact with customers, but it's important to understand the limitations and how to utilize technology to your advantage.

Creating a positive, compelling brand experience online is the best way to cultivate trust and build a brand consumers turn to first.

The idea of consumer loyalty has been around for centuries. But with a growing consumer appetite for privacy and control, it may be time to rethink the traditional brand relationship.

Online marketplaces are starting to authenticate users, and it's a key component to creating a safer environment for digital communities to thrive.

At first, raw authenticity makes you feel vulnerable and uncomfortable. But it pays off.

Product-led growth is about enhancing the customer onboarding experience while adhering to a low-touch or no-touch model to encourage a self-serve approach. This article covers how product-led development is utilized to create a positive brand experience leading to better customer success.

Capitalizing on your customer's current needs to push more sales is the secret sauce for many businesses. Follow these three strategies for best success.

Understanding your customer's needs and how to solve them is crucial to your success.

Here are the basics of customer lifetime value, how to track it and how one personalized customer outreach strategy can dramatically boost your score and your income.

Being a client of my company before becoming its CEO helped me take the business to new heights.

There are a number of elements that must come together to create a brand identity that resonates and lingers in a target market's memory.