Marketing
Add Social Proof to Your Website to Increase Conversions and Boost Sales
Grow your brand online with this seamless social proof notifier.
Customer Loyalty | Page 6
Building a Business
5 Expert Tips For Launching a Food or Consumer Products Business During a Downturn
Brands that can do a great job of weaving themselves through consumers' constantly changing realities can develop loyal consumer bases, even when times are tough.
Marketing
How to Build a Brand Story That Buyers Emotionally Connect With
Reaching prospective consumers on a deeper level can lead to increased loyalty and more sales.
Marketing
Free Webinar: Secrets of Building a Successful Consumer Brand That Customers Love
Learn how to make customers fall in love with your brand and keep coming back for more.
Building a Business
Increase Conversions by Providing Social Proof with JustProof
Turn traffic into paying customers.
Building a Business
How to Make Your E-commerce Site More Trustworthy
Here are some tricks to keeping customers around in the online-shopping trade.
By Syed Balkhi
Marketing
What Entrepreneurs Can Learn from the Backlash to Hotel and Resort Fees
Being upfront with customers about pricing will create a customer for life.
By Alex Gold
Marketing
Closing the Gap Between Brand Promises and Customer Trust
Here are four questions every company should ask before marketing for consumer bucks.
Building a Business
3 Reasons Why I Gladly Welcome Competition
When it comes to facing the crowded field, I say: Bring it on.
By Kara Goldin
Marketing
8 Proven Ways to Curate Your Customers into a Community
To win in business, create a tribe of die-hard fans.
Building a Business
Does Your Startup Need a Competitive Advantage? Here Are 4 Things That Every Consumer Craves
Fulfilling customers' needs and desires should always be job No. 1 for your business.
Entrepreneurs
Doing Right by the Animals Used in Food Products Is a Costly But Worthy Business Investment
More and more consumers want to know the source of the products they buy, so it's on business owners to use the best ingredients.
By Billy Bosch
Building a Business
3 Ways to Build the Rewards Program Customers Want
To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.
By Rashan Dixon
Business News
How To Win in Today’s Amazon World
Create a brand that will inspire customer loyalty across all platforms, both online and off.
Tech
How We Analyzed the Nuts and Bolts of ‘Good Sales Methodology’ and Merged 15 CRMs Into One Effective Solution
In the end, a CRM is just a tool. What your company really needs is a consistent sales methodology that guides your actions.
By Aaron Romigh
Building a Business
The Journey to Negative Churn: How You Can Get There by Going the Extra Mile
While sales and marketing are key to gaining and retaining customers, that won't be possible if you don't commit to continuous product improvement.
By Steve Fenlon
Building a Business
How You Can Build Long Lasting Customer Relationships
Here are three ways you can create a customer experience that will develop fans of your business for life.
Building a Business
How to Use ‘the Law of Reciprocity’ to Build Better Business Relationships
Building trust with customers is key, of course. But how do you do that?
Building a Business
The New Strategy for Lifetime Loyalty: Balancing ‘Products’ and ‘Services’
Take a page from these successful brands and balance products and services to create a compelling brand experience. Your customers will thank you with their loyalty.
By Fang Cheng
Building a Business
4 Ways to Give Your Customers More Control
No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.
By Rashan Dixon
Building a Business
Why Baseball’s Firings of Scouts Is a Cautionary Tale for Business
Today, successful teams like the Red Sox and the Yankees may analyze a potential player with analytics. But they also ask their scouts' opinions, as well.
Thought Leaders
11 Entrepreneurs Who Broke All the Rules-and Achieved Great Success
Rules are made to be broken, right? Take inspiration from these founders, who trusted their gut and reaped the benefits.
Building a Business
How CRMs Can Spark (or Continue) Fast Growth
Not long ago, customers controlled how and when they interacted with brands. CRM tools have finally put companies in charge of customer relationships.
By Rashan Dixon
Marketing
3 Essentials for Building a Loyal Customer Base
Contrary to popular belief, brand loyalty is alive and well -- but you do have to earn it first.
By Rashan Dixon
Business News
Qualities You must have for a Successful Franchise Business
Establishing and growing a franchise business requires great effort that could sometime be a daunting task
Building a Business
What NASCAR’s Declining Popularity Can Teach Us About Responding to a Changing Market
In February last year, the Daytona 500, the NASCAR season opener, drew a Nielsen Rating of only 5.3. That was an all-time low.
By Alex Gold
Thought Leaders
Is Your Customer Support on Life Support?
Revive it with these three principles of outstanding and consistent customer service: culture, data/tools and care.
By David Wagner