Facebook Marketing

Target Markets

5 Essentials for Connecting With Your Ideal Target Market on Social Media

Half the world is online. Your job is finding the fraction of them who will respond to what you are offering.
Facebook Marketing

Make the New Facebook Pages Layout Work to Your Advantage

Take control over the Facebook layout to engage your audience in a variety of ways.
Facebook Marketing

Facebook's New Features for Your Ecommerce Business

You're likely already using Facebook to market your business, so its new features should help you sell more on the world's most popular social networking site.
Starting a Business

How Kimra Luna Built Her Multi-Million-Dollar Business

She went from desperate to dominating her industry in less than three years.
Competition

6 Steps to Dominate a Competitor's Social Media Marketing

So, what do you do when competitors start poaching your turf? You dominate them.
Facebook Marketing

4 Ways to Improve Personal Branding Using Facebook Live

Facebook Live is a powerful tool because it is easy to see and use for your target audience.
Entrepreneur Network

How Your Company Can Use Facebook Groups for Marketing

Facebook groups are a goldmine for businesses.
Facebook Marketing

Another Effective Way Facebook Helps Grow Your Business

Groups enable you to extend your organic reach, workshop your material and establish yourself as a thought leader.
Instagram

Why Converting to Instagram Business Is Not a Winning Brand Strategy

When we see brands advertising on Instagram, it removes the human factor from those brands.
Social Media Marketing

Faceoff: Instagram Vs. Facebook, For Business

The good news is they're different, with distinctive attributes. Look to the nature of your business to tell you which platform will yield the better results.
Facebook

3 Deadly Sins of Facebook Advertising

Maybe it's not Facebook. Maybe it's you.
Social Media Marketing

Social Media Slump? Use Visuals to Amp Up Your Marketing Efforts.

A selfie station in your boutique or a check-in special at the bar. That's how you stand out.
Facebook

Facebook Is Getting Stern About Clickbait

A recent algorithm update means the headlines you read on your newsfeed will actually tell you something about the article beneath them.
Social Media Marketing

The Right (and Wrong) Way to Do Social Media

The rules for successful social-media marketing are not complex but you have to earn them before they work for your company.
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