Holiday Marketing: Page 4

Marketing

4 Ways Retailers Can Ride the Post-Holiday Wave to More Sales

While the competition is taking a breath, use this time to create new customers and additional sales.

Marketing

Toys 'R' Us Will Stay Open 87 Straight Hours Before Christmas

Procrastinators, rejoice: Toys 'R' Us is keeping stores open all-day and all-night for last-minute shoppers the four days leading up to Christmas.

Management

Fewer Americans Thankful for U.S. Economic Situation Than in the '80s. But They All Love Their Leftovers.

The percentage of adults thankful for the economic situation in the U.S. is lower than in 2010 and about a fifth of what it was in the mid-1980s, according to a new poll.

Franchise

5 Stores That Have Already Started the Holiday Season

Wal-Mart, Starbucks and more are getting a head start on the holiday season, with deals and promotions starting in early November.

Innovation

Get Your Gift On With 8 of This Year's Hottest Holiday Novelties

From a fish tank that grows food to a wearable camera, here's an early look at some of the coolest items made by entrepreneurs for entrepreneurs.

Growing a Business

5 Mistakes to Avoid With Free Shipping

Free shipping can entice customers to buy your product, but make sure it doesn't lead you awry. Here are common mishaps to be aware of.

Growing a Business

3 Ways to Turn Holiday Shoppers Into Year-Round Customers

Exceed customer expectations through everything from great customer service to surprise gifts.

Franchise

Black Friday Burritos? Moe's Serves Hungry Retail Workers

The restaurant franchise Moe's Southwest Grill has figured out a way to make money on Black Friday: Feed all those shop employees ringing up purchases.

Marketing

Google's Tips for Using Mobile to Market to Holiday Shoppers

How to engage mobile shoppers who are in a hurry and looking for deals.

Science & Technology

5 Tools for Building a Holiday Shopping App

A look at easy-to-use services, plus tips for what to do once your app has been created.

Growing a Business

Should Small Businesses Join 'Free Shipping Day'?

To help you decide, three entrepreneurs share their past experiences.

Growing a Business

The Entrepreneur Behind 'Free Shipping Day'

Meet Luke Knowles, who has made Free Shipping Day bigger than Black Friday.

Franchise

Should Franchisees Participate in Small Business Saturday?

A franchise advocate is lobbying American Express to allow franchisees from small outfits to take part in its holiday marketing campaign designed to promote independently-owned enterprises.

Growing a Business

A 2011 Holiday Shopping Trend Snapshot

What retail forecasters expect from online customers during the holiday spending season this year.

Social Media

Small Business Saturday Kicks Off

New York City Mayor Michael Bloomberg urges consumers across the country to support independent merchants on Nov. 26.