My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

Market Research

Crowdsourcing

5-Step Guide to Crowdsourcing Like a Pro

Make sure your audience loves your product before you even make it.
Market Research

How Entrepreneurs Can Conduct Primary Market Research

The entrepreneurship community has lagged behind in incorporating primary market research into startup formation, which is a significant missed opportunity.
Innovation

How to Avoid Getting Fooled By Trends

These three common misinterpretations can lead to false hopes and product failures in the healthy and wellness industry and beyond.
Business Ideas

How I Came Up With a Million-Dollar Ecommerce Idea in 20 Minutes

If people are lining up for a product, figure out how to make the line shorter and they'll buy from you.
Content Marketing

How to Know What People Are Asking

Author Jill Schiefelbein chats with Andy Crestodina, co-founder or Orbit Media and author of 'Content Chemistry,' about tips to create relevant content.
Market Research

How to Get a New Product to Market Without Hiring Market Researchers

Thoroughly exploring the market you think exists for your product is crucial, even if you can't afford it.
Main Street Entrepreneur

To Increase Your Chance of Success, Get Into an Industry You Know

The more experience you have in your industry, the more you know about the products, services, competitors, suppliers, channels of distribution, customers, and opportunities.
Business Ideas

How to Validate Your Business Ideas Without Spending a Dime

Here are two extremely cheap (read: free) ways to test ideas.
Customer Feedback

The Number 1 Mistake Most Founders Make

You better be right if you are so confident your idea is perfect that you don't ask intended customers what they think.
Marketing Strategies

How to Ask Survey Questions for Maximum Marketing Benefit

A well-crafted survey of your customers is the best method businesses have for learning what they are doing well and what they can improve.
Product Development

The 3 Tasks You Need Your Product Management Team to Do

Develop something that's unique. Just don't expect it to be perfect.
Business Failure

4 Tactics to Help Your Company Avoid the Top Startup Killer

Startups fail for a lot of reasons: a lack of money (duh), poor marketing, a pivot gone awry, legal challenges. But another, different reason tops the list year after year.
Entrepreneurs

4 Phases of Market Research to Ensure Success

It's not enough to make a great product. People have to want it.