Marketing tips
Customer Research
3 Ways to Read Your Customers' Minds
Try these scrappy ways to gather intelligence and write sales copy that prospects can't resist
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Public Relations
3 Tips for Writing Unforgettable PR Messages
Unfocused messages can hurt your brand and career. Here are a few easy methods for crafting -- and delivering -- memorable messages in any medium.
Influencers
How to Measure the Effects of 'Influencer Relations'
Measuring something as seemingly unwieldy as the effects of bloggers and social media users talking about your brand can be daunting, but it's achievable.
Data Analysis
5 Ways to Use Data to Inform Your Social Media Marketing Strategy
These tips will point you toward a host of free tools and techniques that will allow you to begin experimenting with data in your social media marketing efforts.
Hacks
3 Marketing Hacks for the Struggling Startup
These marketing hacks aren't easy, aren't free and aren't even failsafe. But they are awesome.
Visual Content
3 Tips for Creating Great Visual Marketing
Does your social media need an adrenaline shot? Here are three ways to boost online engagement by making the most of visuals.
Marketing tips
8 Offline Social Skills You Should Carry Into Your Social-Media Efforts
Even though the online you and the offline you are different, there are basic social skills and habits that you should carry into social media.
Online Marketing
6 Creative Ways to Integrate Social Media and Email Marketing
Few people make buying decisions anymore based on information from a single medium.
Blogging
Blogging Success: Top Tools for Managing the Content Development Process
Here are few that can be super helpful for tracking your blog analytics, creating attractive images and managing social media.
Productivity Tools
The Best Content Marketing Tools to Help You Work Smarter, Not Harder
From blogging to distribution to simply staying organized, these tool are sure to set your marketing efforts in the right direction.
Take It From The Pros
The 5 Keys to Building a Social-Media Strategy for Your Personal Brand
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
