Mistakes

Stop Making These 5 Idiotic Media-Outreach Mistakes
Marketing Bootcamp

Stop Making These 5 Idiotic Media-Outreach Mistakes

Getting the press to cover your business is great, but pestering journalists is not an effective strategy.
Jonathan Long
When Doing Right Turns Out to Be Very Wrong
Make More Happen

When Doing Right Turns Out to Be Very Wrong

Zirtual, Gravity Payments and Zappos all have one thing in common: the danger of good intentions.
Ray Hennessey
The Danger of Frequent and Predictable Discounts
Marketing Bootcamp

The Danger of Frequent and Predictable Discounts

When your customer base gets accustomed to discounts, they do two things that hurt your bottom line.
Jonathan Long
7 Toxic People to Avoid When Starting a Business
Toxic People

7 Toxic People to Avoid When Starting a Business

Beware of those who will try to sabotage your efforts, including yourself.
Isaiah Hankel
5 Tips to Prevent Getting Screwed by an Overseas Manufacturer
Manufacturing

5 Tips to Prevent Getting Screwed by an Overseas Manufacturer

How do you find that trustworthy company and how do you protect yourself from the laundry list of potential problems?
Adam Callinan
5 Hidden Dangers of a Stereotypical Startup Culture
Ready To Launch

5 Hidden Dangers of a Stereotypical Startup Culture

There's a certain type of office culture that has pervaded the public perception of startups, and it's starting to have a major impact.
Jayson DeMers
8 Common Elevator Pitch Blunders, and How to Fix Them
Pitching Investors

8 Common Elevator Pitch Blunders, and How to Fix Them

The better you understand what makes an effective elevator pitch, the more likely you will attract investors and customers.
Martin Zwilling
The Biggest, and Most Avoidable, Mistake of New Entrepreneurs
Ready To Launch

The Biggest, and Most Avoidable, Mistake of New Entrepreneurs

Want to make sure your startup succeeds and grows? You had better commit to this one thing.
Sujan Patel
3 Ways to Wring at Least Some ROI From Failure
Failure

3 Ways to Wring at Least Some ROI From Failure

Failure is tuition, so learn the lesson.
Mark Coopersmith & John Danner
6 Grammatical Errors That Need to Stop Now
Radicals & Visionaries

6 Grammatical Errors That Need to Stop Now

Want people to take you seriously as a professional? Then don't write a message that looks like a text from a high school student.
Jonathan Long
5 Tips to Avoid Employee Embezzlement
Theft

5 Tips to Avoid Employee Embezzlement

Don't let your business be sunk by this all-too-common issue that usually stems from trusting too much.
Doug and Polly White
Failure Is Not the End. It's an Opportunity to Learn.
Radicals & Visionaries

Failure Is Not the End. It's an Opportunity to Learn.

Failure is an external event that happens. It is not a personality characteristic.
Ron Burr
5 Preventable Disasters That Have Ruined Countless Startups
Ready To Launch

5 Preventable Disasters That Have Ruined Countless Startups

Allowing your business to succumb to one of these entirely preventable fates will lead to regret.
Jayson DeMers
7 Mistakes That Will Doom Your Marketing Automation Implementation
Marketing Bootcamp

7 Mistakes That Will Doom Your Marketing Automation Implementation

If you're not careful, you can make fatal mistakes that do more harm than good to your marketing. Even small mistakes can cause your company a bit of embarrassment that's best avoided.
Aaron Agius