Niche marketing - Page: 6
How to Compete with the Big Chains? Think Locally
With the nation's biggest retailers stocking their shelves with specialty items, the threat to mom and pop merchants is disconcerting. And while size matters, there are ways local retailers can take advantage of their less imposing presence.
Fertility Yoga, Anyone? Entrepreneurs Tap Growing Holistic Niche for Women
With more women struggling to conceive, a cottage industry of yoga centers, acupuncturists and nutritionists has cropped up to help.
Karmaloop's Greg Selkoe on Social Media and the Verge Culture
A discussion with Karmaloop's founder and CEO Greg Selkoe on how innovative techniques and practical thinking helped his company thrive in today's ever changing fashion marketplace.
Valentine's Niche: Say It With Beer and Beef Jerky?
In the business of love, nothing is sacred -- not even candy hearts and red roses.
How to Start a Business in a Recession
Economic cycles come and go, but businesses must thrive in good times and bad. Fat Straws Bubble Tea's Terry Pham launched during a recession and survived two downturns. Learn how Pham and other entrepreneurs made a go of it in tough times.