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LinkedIn SEO: How to Increase the Visibility of Your Business Profile

Follow these tips for optimizing your profile on the popular professional networking site.

AJ Kumar

Beyond Basic SEO: When Hiring a Consultant Makes Sense

In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on the benefits of working with an SEO pro.

Danny Sullivan

How to Get Your Podcast Found in iTunes Search

From using keywords to your number of subscribers, what you need to know about getting discovered in Apple's online marketplace.

AJ Kumar

How Facebook's Updated 'Nearby' Tool Can Boost Your Business

Here's what small businesses can do to ensure they're more easily discovered on the giant social network.

Rick Mulready

Google's Top Search Terms of 2012: What's in It for Business Owners

How you can monitor trending topics and make them work for your business -- in search as well as social media.

Jason Fell

A Quick Guide to Better YouTube Video Search Rankings

From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.

AJ Kumar

Beyond Google: How to Optimize Your Site for Search on Bing

What you need to know about having your business discovered on Microsoft's popular search engine.

AJ Kumar

How to Optimize Your Site for Search Without Actually Doing SEO

The key to search ranking success is creating high-quality content that people want to share.

Scott Levy

Bing vs. Google: Which Search Engine is Best?

Microsoft's search engine claims users prefer it to Google. Here, we identify their strengths and weaknesses.

AJ Kumar

How a Facebook Search Engine Could Change the Way People Find Your Business

Three things to consider about your Facebook presence in advance of the company's future search tool.

AJ Kumar

Google Testing New Search Feature for Gmail Users

The search giant aims to make finding information from your emails even easier.

Jason Fell

How to Create a Search-Friendly Website

Here are five of the biggest website structure mistakes, plus tips on how to avoid them.

AJ Kumar