Business News
3 Major Retail Predictions for 2014
One industry insider offers his top insights on the retail industry for the New Year.
Selling Online | Page 7
Building a Business
Steve Case Invests $40 Million in Bigcommerce, a Startup Helping Other Startups Sell Online
The plan is to expand the ecommerce site internationally.
Building a Business
Why eBay’s ‘Exact’ Project Isn’t the 3-D Printing Solution for the Masses — So Far, Anyway
The online retailing giant has partnered with MakerBot and other startups to start a service for selling custom-created merchandise.
Tech
Square Creates ‘Square Market,’ an Ecommerce Service for Businesses
The popular mobile-transactions startup now offers a way for companies to sell things online, too.
By Jason Fell
Tech
Ecommerce Basics: 10 Questions to Ask When Creating an Online Store
A quick guide to selling goods on the internet, from promoting your site and products to handling payments and returns.
Tech
Want to Sell More Online? How ‘Split Testing’ Your Site Can Help
Here are four simple tests that compare different elements of your site to help it generate more leads and sales.
By Eric Siu
Online Presence
Pinterest Pins Will Promote Product Pricing, Availability and Retail Location
The 'Pin It' button will also be available over mobile apps, the popular social network says.
By Jason Fell
Marketing
When Marketing to Men, Keep These 10 Stats in Mind (Infographic)
A look at the different patterns in the purchasing behavior of men.
Building a Business
New Google Tool Helps Businesses Deliver Better Online Ads
The tech giant today released a new resource that explores how different marketing tactics influence online buying behavior.
By Jason Fell
Online Presence
Facebook Expands Advertising Options With New ‘Partner Categories’
Collecting user behavioral data from digital marketers, the social networking giant allows advertisers to target more specific audiences.
By Jason Fell
Tech
3 Ways to Create More Engaging Website Landing Pages
How your pages can encourage customers to interact with your content and make purchases.
By AJ Kumar
Business News
Twitter’s New ‘Cards’ Include Features for Business
Users can display photos, app information and products for sale.
By Jim Edwards
Tech
New Google Calculator Tracks Value of Mobile Marketing Efforts
Tool aims to help business owners estimate revenue driven over smartphones and tablets.
By Jason Fell
Online Presence
How To Use Twitter’s Promoted Resources to Your Business’s Advantage
Learn how to put Twitter's paid services to work to help you advertise your business and generate revenue.
Online Presence
3 Startups Rethinking the Business of Gifting
As Amazon partners with Facebook to make gift-giving easier, a look at three services that are innovating this time-old tradition.
Online Presence
Are You Ready for the Digital Holiday Shopping Rush? (Infographic)
Most small businesses aren't equipped to handle the demand online or over mobile, a new report says.
Tech
How to Diagnose and Repair ‘Conversion Rate’ Problems on Your Website
Consider these strategies if you aren't converting website viewers into paying customers.
By AJ Kumar
Online Presence
Beyond Pinterest: 3 Emerging Social Photo-Sharing Sites for Business
A trio of business-worthy alternatives to socializing product images and converting followers into customers.
Online Presence
How to Get Your Money’s Worth From Social Media Campaigns
In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls on tracking the value of social media marketing.
By Jason Falls
Online Presence
How to Drive Sales Through Social Media
In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls discusses how business owners can convert followers into paying customers.
By Jason Falls
Business Accounting
PayPal Lets Small-Merchant Shoppers Buy Now, Pay Later
By extending its 'Bill Me Later' option to customers of small and medium businesses, PayPal gives owners another way to encourage shoppers to spend.
Marketing
How ‘Do Not Track’ May Hurt Businesses
Websites could lose revenue if they rely heavily on ads tied to users' browsing behavior.
By Julie Cohn
Online Presence
Sheryl Sandberg’s Pitch: Facebook Is the Future of Selling Online
Companies large and small can benefit from 'real, authentic' interactions on the world's largest social network.
By Jason Fell
Business Ideas
One Ecommerce Tool Makes Doing Business Internationally Easier
How Gilt Groupe uses FiftyOne to help manage overseas currencies, taxes and more.
By Dan O'Shea
Online Presence
With Local Currency, Subscriptions, Time to Test Selling on Facebook?
Credits have always been confusing for the average Facebook user. Now that they're gone and subscription billing is available, more companies may want to consider trying f-commerce.
Online Presence
Facebook’s 3 Biggest Ecommerce Mistakes and How to Avoid Them
When it comes to selling goods on the big social network, most users don't want to make purchases. Here's how to steer clear of the issues.
Online Presence
YouTube to Give Away $50 Million in Free Advertising for New Video Program
Google's video publishing powerhouse to offer pay-per-click features for video ads, much like AdWords for search.
By Jason Fell