Software as a Service
Why Being Clueless Can Be a Great Thing
How hiring our first salesperson led me to recognize that cluelessness is at the heart of entrepreneurship.
3 Tips for Maximizing Software-as-a-Service Growth
SaaS presents unique challenges and requires a different approach.
3 Tricks to Marketing Unsexy Products: Tips from Industry leaders in SAAS
When it comes to marketing functional but not particularly exciting products, there is no point trying to pull the wool over people's eyes with buzzwords and sparkle; rather share how it makes their life better.
7 Tips for Successfully Introducing Freemium Business Software
Making a profit on a new software business solution requires successfully giving away the basic version.
8 Pricing Strategies for Your Digital Product
Have you ever thought of pricing as a powerful marketing strategy?
Have You Accidentally Become a Software Company?
Without realizing it, your business may have changed -- and that can be a good thing.
How to Make Money in Software (No Matter What Company You Run)
Software investments do pay off -- as long as you approach them the right way.
Need Help Understanding Help-Desk Software? Read This.
Bringing order to the chaos with help-desk software.
Why I Backed Away From 'Big Corp.' and Didn't Take the Deal
I got a deal sent from the heavens. I respectfully declined.
What You Need to Know About the 3 Biggest Global Payment Methods
Recent new technologies will join the roughly 200 different types of electronic-payment methods that currently permeate our world. With so many options and use cases, it can be daunting for any global business to select the right payment methods.
How a SaaS Platform Allowed This Tech Startup to Turn Customers into Advocates
Centralized software leads to superpowered customer service and a huge productivity boost.
5 Tips to Avoid a SaaS Contract Nightmare
These steps can be the difference between regretting your agreement to a sub-par contract and truly finding the right solution.
