Value

Why Your Prices Should Be More Like the Local Pizzeria

The local pizza place isn't do custom pricing, so why are you?

How to Compete in a Competitive Industry

If you can come up with a truly unique idea, this is a gateway to success with enormous potential. With no competition, you'd have exclusive access to your target customers. But truly unique ideas are rare.

Timothy Carter

Attracting Affluent Clients on Social Media

How to create content to attract high-paying affluent clients who are ready, willing and able to pay you what you are worth.

Position Yourself as a Pro Worth Knowing on Social Media

Use these simple tips when connecting online and build a community that remembers your name.

Rich Perry

How to Grow Your Entrepreneurial Superpower

Recognize that your job is to facilitate value for the customer and on their terms.

Per Bylund

How Do You Measure Value? 3 Not-So-Obvious Objectives (and Results) You're Missing Out On

As you assess your business at year's end, look beyond the typical numbers for gauging performance.

Lucas Miller

'Camel Startups' Put a High Value on the Quality of Their Products

Customers are willing to pay for reliable, safe and efficient products. Know your worth.

Alex Lazarow

Market Optimization Is the Way to Boost Your Late-Career Startup

What'sĀ vital in this process is defining your company's mission, goalsĀ and values in advance.

Rick Terrien

4 Tips To Keep Your Business Afloat in a Downturn

It will be nearly impossible for anyone to walk away unscathed, but companies can take steps to mitigate losses.

Why Startups Must Tirelessly Communicate Their Value Proposition

If you run a new business, make sure customers understand what makes you unique.

Lucas Miller

How to Effectively Assess Property Value for Investment

Big data and other tech innovations have made it easier to put your money into a diverse range of real estate.

Pritom Das