As an entrepreneur, you can't afford vague messaging. When your value proposition is unclear, every sales conversation becomes harder than it needs to be.
My business is profitable, stable and 25 years strong — but it has no transferable value. Here's why some successful companies just aren't built to sell and why that's not always a problem.
Even if your business is in good shape, you won't significantly increase its valuation unless you start making improvements at least three years in advance.
While your values guide your business, they also can (and should) guide your investments. Intentional investing is a powerful way to make a difference. Here's my experience, along with tips to get started in areas that matter most to you.
The McValue Menu is slated for a January 2025 debut and will feature a selection of budget-friendly items, allowing customers to customize meals at a lower cost.
Most owners and operators expect to increase their supply budgets this year, and their purchasing decisions and shopping preferences vary across generations.
Implementing these three steps will help you craft a compelling identity statement and perform in identity-congruent ways, thus helping you attract talent committed to a common set of ideals and ways of being.