Uncover Your Competitors' Secrets

First you have to know who your competitors are.

Jun 11, 2001

Local rivals can probably be found in the Yellow Pages, onlineor through your chamber of commerce. Finding national competitiontakes a broader approach. Start with a trip to the library.Industry associations, trade publications and an Internet searchcan help turn up some names.

The best way to get the scoop is at the source. Try to questiontheir customers. Go to their stores, buy their products or usetheir services, and evaluate their policies. Then determine how youcan beat them.

Excerpted from Get Smart: 365 Tips To Boost Your EntrepreneurialIQ

Editor's Pick

Everyone Wants to Get Close to Their Favorite Artist. Here's the Technology Making It a Reality — But Better.

The Highest-Paid, Highest-Profile People in Every Field Know This Communication Strategy

After Early Rejection From Publishers, This Author Self-Published Her Book and Sold More Than 500,000 Copies. Here's How She Did It.

6 Questions to Ask Before You Begin Your Franchise Search

Having Trouble Speaking Up in Meetings? Try This Strategy.

He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space in the Naming Game

Most Popular

See all

Money & Finance

What Is a Good Credit Score and How Do I Get One?

Is bad credit holding you back? This article explains what constitutes a good credit score and how to raise your score if it's low.

By Entrepreneur Staff

Thought Leaders

The Collapse of Credit Suisse: A Cautionary Tale of Resistance to Hybrid Work

This cautionary tale serves as a reminder for business leaders to adapt to the changing world of work and prioritize their workforce's needs and preferences.

By Gleb Tsipursky