Get All Access for $5/mo

Why It Often Takes Years to Become an Overnight Success Social media platforms provide widespread opportunities, but it takes time and hard work to take advantage.

By David Meltzer

Opinions expressed by Entrepreneur contributors are their own.

Neil Patel and The Playbook host David Meltzer talk about how today's widespread social media platforms offer opportunities to build a personal or professional brand. Patel breaks down how it often takes at least three years to be an "overnight success," the rule of seven and the role that consistency plays in an optimal content marketing strategy.

Related: This Technology Company is Proving Happy Employees Are Productive Employees

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from The Playbook

This Yogi, Mystic and Founder Explains How to Become One With Everything, Understand Your Destiny and Live a Long Life

How This Water Company Is Helping the Environment by Eliminating Plastic Waste

3 Things Investor Look for When They Hear Your Pitch for the First Time

The Future of Lacrosse and Sports Media With Paul Rabil

Editor's Pick

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.

Growing a Business

You Need an Advisory Team More Than Ever. Here's Why — and How to Run One Effectively.

The right advice, particularly in a company's early stages, can be an existential matter: how to surround yourself with the right minds.

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Growing a Business

4 Financial Blind Spots That Could Be Preventing You From Making More Money

If you're ready to grow but feel stagnated and not sure why, check out these common money secrets where revenue is hiding.