The 5 Emotions That Drive Customer Loyalty
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News and Articles About Brand Loyalty
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7 Ways to Get Your Customers to Actively Promote Your Brand
Brand loyalty is all well and good. But what you want is brand evangelism.
Designing a Customer Strategy Focused on Genuine Loyalty
How to win customers and influence sales with five factors that help cultivate loyalty.
Here's a Great Way to Wake up Your Stagnating Retail Brand
Compete directly with consumer-direct manufacturers. Like it or not, it's the brave new economy that will shape our industry.
5 Cues on Brand Loyalty You Can Take From Chick-fil-A
This restaurant chain is known for much more than its yummy chicken.
How One Company Won My Loyalty With Only $100
In a business environment that no longer values brand loyalty, winning over long-term customers creates benefits that entrepreneurs should not undervalue.
The Human Element: Your Most Important Business Resource
Create a company culture that prioritizes people.
3 Ways to Increase Customer Loyalty
People remain committed to a brand they feel a connection to.
Why Marketing to College Millennials Pays Off (Infographic)
Fostering brand loyalty in college students is important: They may not have a lot of money now, but that will soon change.
The 3 Characteristics of Brands That Command Customer Loyalty
The few companies that have won the customer's implicit trust offer valuable lessons.
Harvest a Garden of Perennial Shoppers With These 7 Savvy Techniques
Grow your first-time customers into loyal brand followers with these techniques.
How This Retailer Reaches All-Important Indie Influencers
Karmaloop founder, Greg Selkoe, explains his approach to guerrilla marketing.
How Brand Transparency Builds Enduring Relationships With Customers
Consumers can choose from an endless list of good products. They are loyal to brands as open about their values as their ingredients.
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