Chipotle: Page 3

Marketing

Chipotle's Rewards Program Is so Flawed They Don't Know Who Is Eating Their Free Burritos

You can't just throw free burritos at the problem, Chipotle. The reactive marketing plan is too little, too late.

Marketing

With its New Ad, Chipotle Wants to Make You Forget Its Troubles and Fall in Love Again

The embattled restaurant chain put out a charming advertisement amidst legal trouble for a top exec.

Growing a Business

Chipotle's Loyalty Program Is Broken and Here's Why

Customer loyalty programs for brick-and-mortar businesses offer a great quid pro quo: crucial customer information.

Social Media

A Man Is Eating Chipotle for 366 Days Straight -- Start Up Your Day Roundup

Plus: Amazon is cracking down on fake reviews.

Business News

Chipotle Hires Former Critic to Help Improve Food Safety

David Acheson, a former official at the U.S. Food and Drug Administration and the U.S. Department of Agriculture, was brought on as an adviser.

Business News

Chipotle's E. coli Outbreak Brings Company Down to Earth

The fast-casual restaurant chain is now using more widely-accepted marketing methods.

Franchise

Have You Heard of America's Best Rated Tex-Mex Restaurant?

According to this survey, it's not what you'd expect it to be.

Business News

Chipotle's CEOs Take Massive Paycut Due to E. Coli Crisis

They still received nearly $14 million each.

Business News

Chipotle Is Spending an Astronomical Amount of Money on Free Burritos

The burrito eatery's executives said Wednesday that the free food offers have been helping to drive traffic in the wake of two E. coli outbreaks that have sent the chain's sales plunging.

Social Media

Go Green With These St. Patrick's Day-Themed Foods -- Start Up Your Day Roundup

Plus: If you get too rowdy from the day's celebrations and start drunk tweeting, your computer may be able to tell.

Business News

Chipotle Shuts Down Massachusetts Store After Workers Fall Ill

The restaurant in the town of Billerica, outside Boston, was closed for a full cleaning, a company spokesman said.

Franchise

Why Chipotle Is Closed for Lunch Today

Franchisees are supposed to use the time to go over new food safety procedures after multiple E. coli cases.

Business News

Chipotle to Close All Stores for One Day in February

The company's sales plunged 30 percent in December, following at least six outbreaks tied to Chipotle in the last year, including norovirus, E. coli and salmonella.

Business News

Investors Sue Chipotle Over Food Safety Issues

The burrito chain failed to disclose that its "quality controls were inadequate to safeguard consumer and employee health," according to a civil lawsuit.