Customer Relationship Management
In this age of looming tech giants and super brands, your young-gun startup may seem an appealing morsel. Here's how to resist the giants and still keep your investors happy.
The more you are willing to help people without the hard sell, the more likely they are to trust you enough to buy from you.
When sales slow down, here are five areas of your business to check first.
In the battle against retail Goliaths, smaller shops can inspire loyalty by building relationships that center on value, not price.
The best customer acquisition strategy includes at least equal attention on keeping the customers you already have.
Conversations with customers provide insights into how well you are doing and plot where you're going.
The excuses are many, but the solution is surprisingly simple.
Organizations with a culture of agreement are fundamentally set up for failure.
You can't be available for big opportunities if you say 'yes' to every little thing.
When you treat your customer as your friend, you know what they need even if they don't ask.
People should just speak their mind but business is a guessing game.
Now hiring: A Happiness Hero to be the extraordinary gatekeeper of my business.