To increase loyalty, businesses must realize that their relationship with the customer does not end with closing a sale, that's where it actually begins.
Client retention isn't a race, and there isn't a finish line. Instead, build your customer relationships on these three pillars to create a solid foundation for your company to grow on.
Using your CRM data the right way can help boost revenue and deepen customer relationships. Here are four mistakes to avoid when it comes to utilizing that data.