Domain names | Page 2
Thought Leaders
How to Negotiate the Price of a Pricey Premium Domain
Buying a domain at the asking price? That's like buying a used car at the asking price. Doing your homework pays off.
Business News
Elon Musk Buys Back X.com From PayPal
The domain has 'great sentimental value' to Musk, but he doesn't have any immediate plans to use it.
Marketing
3 Keys to the Right Domain Name for Building a Brand
In a changing internet environment, new generic top level domains are on the rise. Here's how to snag one that'll make an impression.
By Phil Lodico
Marketing
4 Reasons to Consider a Domain Name Change for Your Startup
New top-level domains are going to be the digital real estate of the future.
By Robert Bruce
Building a Business
What’s in a Name? For a Business . . . Oh, Everything.
A naming expert lists 10 things you need to consider before rolling out your company's new moniker.
Marketing
3 Easy Ways to Drive Traffic to Your Online Store
Unique domain names, great content and influencers can help your store compete.
By Derek Newton
Business Branding
Why I Spent $1.5 Million on Our Domain
It's a lot of money, but worth the cost.
By Noah Kagan
Thought Leaders
3 Things I Learned After Having to Change My Business Name
Reminder: Do a trademark search before you decide on your business's name.
Building a Business
12 Domain-Name Debacles: ‘Hillary Potter’ for President and More
The Democratic presidential nominee joins 11 other entities who faced trouble on the web.
Building a Business
What Are They? Domain Names, Business Entity Names, Trademarks.
If you've been using these terms interchangeably, stop right there.
By Steve Cook
Building a Business
How Squarespace Went From a Dorm-Room Project to a $100 Million Web Publishing Platform
CEO and founder Anthony Casalena started what would become Squarespace to solve his own problem back in 2003. Now it's used by more than 1 million entrepreneurs and creatives.
Building a Business
Your New Business Name Should Be Memorable, Spell-able and Available
Follow these five tips to settle on what is one of the most important aspect of a new company -- its name.
By Nellie Akalp
Building a Business
The Evolution of New Generic Top-Level Domains
Look out for a variety of new domains along the lines of .names, .co, .party and thousands of others to soon be available.
Business Operations & Logistics
Will the New Domain Extensions Negatively Impact Your SEO?
A new study says no. So, go ahead and get creative, with the cool new options like .car, .business and .app.
By Eric Siu
Business Operations & Logistics
3 Fast Steps to Help You Get to Market — Right Now
When you need to get your idea to market right away, here are three services you'll want to remember.
By Derek Newton
Building a Business
Digitally Sold: The Logistics of Transferring Your Online Business
Instead of handing over keys to a building, you're transferring account passwords, intellectual property and domain names.
By Mark Daoust
Building a Business
Guess What Domain Name Google Just Bought?
Hint: It has to do with its new holding company.
Building a Business
Upping Its Small Business Game, Google Expands Domain Registration Offering
The search giant is rolling out custom email addresses and dozens more domain name endings to help SMBs amplify their branding online.
Marketing
4 Free or Inexpensive Ways to Help Your Business Stand Out
A great office culture and a unique domain name can help you break through the market clutter.
By Derek Newton
Building a Business
Why Google’s Move to Alphabet Just Changed This Man’s Life
Google's restructuring means the purchase of more than a few domains from Daniel Negari's web domain registry, XYZ.com.
By Ari Levy
Marketing
4 Reasons Why You Should Ditch ‘.com’ for Good
Ever considered ".design," ".NYC", ".moda" or ".menu" instead? Now you can.
By Ray King
Tech
Forget .com. Say Hello to: .bike, .app, .site — and Many More.
New internet domain suffixes are here. But you'd better hurry and grab one.
Marketing
When It Comes to Knockoffs, Imitation Is the Costliest Form of Flattery
Trademarks and patents are far from perfect protection but they are, literally, the least a business can do to protect itself from counterfeiters.
By Rohan Ayyar
Building a Business
Google Wants You to Share Your Knowledge With a .How Domain
The search giant says it created the new URL ending for entrepreneurs and companies that teach others how to do something.
Marketing
4 Branding Lessons That You Don’t Want to Learn the Hard Way
When you're branding your company and you're just starting out, you obviously want everything to go smoothly. That, of course, isn't always the case.
By Neil Patel
Building a Business
8 Tips for Doing Business Online in China
A tantalizingly vast market lays behind an Internet firewall foreign businesses can't hope to climb without local help.
By Kyle York