Drinks
Highlight: The Business Show with James Watt, founder of Brewdog
James Watt, founder of Brewdog reflects on 2024 and offers advice to new entrepreneurs
Bottling Nostalgia: Nikhil Doda, Co-Founder, Director & COO of Lahori Zeera
The flagship drink, Lahori Zeera, isn't your average soda. It's fizzy, yes, but it's also fortified with black pepper, dry ginger, lemon juice, cumin, and a carefully calibrated mix of salt and sugar, effectively making it India's sassiest electrolyte drink
'Smiling and Dialing' to a Billion Dollars — How This Kevin Hart-Backed Energy Brand is Changing the Game
Nutrabolt, the maker of C4 Energy, is set to exceed $1 billion in sales by 2025 with a disruptive premium strategy in supplement distribution. Find out how partner Kevin Hart enhanced the brand's authenticity and cultural influence as he transitions from consumer to boardroom collaborator.
In Good Spirits
A handcrafted, alcohol-free aperitif born from high-society parties, Botivo is redefining pleasure in the non-alcoholic world - with real botanicals, no compromises, and a maker's touch.
It's Time to 'Choose Better' — Inside BODYARMOR's Play for the Sports Drink Crown
BODYARMOR's new 'Choose Better' campaign is tapping stars like Joe Burrow and Sabrina Ionescu to help with its rebrand. The brand is focusing on authenticity and Kobe Bryant's legacy as it debuts new packaging, reduced-sugar options and products to reflect smarter hydration choices.
From Investment Banking to Entrepreneurship
Brewing Success: The Vault City Story
Steven Smith-Hay turned a home-brewing obsession into one of Britain's leading independent sour beer brands. By avoiding trends, trusting his instincts, and scaling carefully without outside investors, he has built Vault City into a thriving business. But can it continue to grow in a challenging market?
Stirring Success: LETTERBOX Cocktails' Winning Formula
The Business Show Launchpad £100K winner on growing a successful business
James Watt Unfiltered: The BrewDog Founder Speaks Out
James Watt reflects on BrewDog's eventful 2024, from navigating industry challenges to celebrating milestones, while sharing candid advice for aspiring entrepreneurs looking to disrupt and innovate.
Hops, Dreams, and Distinctive Schemes
Dougal Sharp, founder and master brewer of Innis & Gunn, reveals the challenges and breakthroughs behind building one of the UK's most successful craft beer brands, all while navigating constant change and innovation in a dynamic industry.
These Rapidly Growing Non-Alcoholic Beverages May Encourage A Damp July
If you want fewer hangovers, better sleep, more energy and weight loss, minimize your alcohol intake this summer with these alternatives that still elevate your mood.
Are You Sober Curious? Dry January Is on the Rise and Here's Why You Might Want to Try It
From restaurants and bars making non-alcoholic feel elevated to accountability drinking apps, the business of zero-proof has skyrocketed. Below are 6 tips to help you commit.
Starbucks' Pumpkin Spice Latte Is Celebrating a 20-Year Reign Nobody Expected, Especially Its Co-Creator
The Pumpkin Spice Latte has been a fall favorite since 2003.
Choosing Health over Happy Hour: Adaptogens in Non-Alcoholic Beverages are on the Rise and Here's Why
The "sober curious" are discovering a "healthier happy hour" with stress-reducing and wellness benefits from these non-boozy beverages
Man Sues Maker of Wellness Drink for Allegedly Causing Him to Relapse After 7 Years of Sobriety
Botanic Tonics advertises itself as an "alcohol alternative." However, a man in California says he quickly became addicted to the beverage and is now suing for misleading advertising.