E-Books: Page 3
Business News
Barnes & Noble to Split Into Two Separate Companies
With both the Nook and retail business struggling, the bookseller is dividing the company into two public companies.
Thought Leaders
New E-Reader App Hatches a Clever Plan to Get You to Actually Read
The just-launched Rooster app, inspired by episodic television, aims to boost fiction readership by parsing out books in convenient and immersive installments.
Growing a Business
What Brands Can Learn About Storytelling
Shane Snow used his journalism background to found an online platform connecting writers and corporate clients. In the process, he's learned how good, old fashioned storytelling can boost branding.