Engagement: Page 9

Leadership

Create a Culture of Engagement With These 7 Measures

To get your team's best work, you have to engage them. Here are steps you can take to get to that goal.

Money & Finance

Advice for Making the Luxury Sell

When presenting and pricing luxury items, add to the product's perceived value while eliminating any suggestion of commoditization.

Marketing

Market With an Eye to Engagement. Offer Value (Not Sheer Hype)

An offer of something free can spark a relationship-building process with customers. Then continue the dialogue.

Operations & Logistics

Gamification Tapped by Some Employers to Recruit Candidates

The approach nets more engaged applications when integrated into a challenge-based hiring process.

Making a Change

Is Your Workday Dragging? Here's How to Channel the 'Flow'

Nobody likes a grump. Finding your 'flow' at work will not only make your daytime hours more enjoyable, but your social life as well.

Marketing

Get Ready for Video Ads in Your Facebook Newsfeed

The online networking service says it will screen ads for 'watchability' before they are allowed on its site.

Operations & Logistics

Stopping Employees From Jumping Ship is Easier Than You Think (Infographic)

Taking this one step could also unlock your team's potential and lead to growth.

Business News

How to Increase Productivity, Motivation and Engagement From Your Top Employees

Despite advances in communication technology, many people still feel miserable and disengaged at work. Here's how you can turn that around.

Marketing

In the Social Age, Don't Advertise, Engage

Advertising is a one-way street with significant drawbacks. It may take more effort, but engagement will build a deep connection to customers.

Social Media

Facebook Buys Social Startup Branch to Spearhead New 'Conversations' Group

Facebook has snapped up Branch for a reported $15 million and appointed the Branch team to run its new Conversations group in New York.

Social Media

Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

A data journalist's deep dive into the Twitterverse revealed that the median Twitter account has just one follower.

Growing a Business

Step Away From the Foosball Table. Financials are Important, Too.

Entrepreneurs Andy Medley and Scott Hill built their Indianapolis marketing and promotions firm PERQ by nurturing office culture, sometimes to a fault. Employees still have fun, but their focus these days is on "winning" at business.