Event Planning Business
News and Articles About Event Planning Business
Marketing Bootcamp ![Chip R. Bell]()
Host a Big Event, and Watch Your Customer Base Grow
It's not all about online promotion. A fun and savvy customer-appreciation event in real life can still be just as powerful.
Sharing Economy ![Catherine Clifford]()
This Startup Gets You Into Spaces That Instagram Dreams Are Made of
Splacer is like Airbnb but for ultra hip event spaces, such as an abandoned church, urban greenhouse or prop studio.
Ready To Launch ![Mary Wang]()
6 Steps to Planning a Free Startup Event and Making a Splash
It's time to get real: Promote your company offline, using real-life, real-time events.
Marketing Bootcamp ![Carol Roth]()
Hire Professional Moderators So Your Event Panels Don't Suck
While a lot of attention is given to finding keynote speakers and other event details, panels often end up being an afterthought. This is where a professional moderator can help.
Influencers ![Daphne Mallory]()
This Family Business Is Literally Influential
A husband-wife team has built a business matching marketers with just the right influencers.
Startup Kit ![The Staff of Entrepreneur Media, Inc.]()
The Price Is Right: Turning a Profit in the Event Planning Business
Learn how to set prices that are high enough to keep your profitable but not high enough to scare away prospective customers.
Marketing Bootcamp ![Brett Relander]()
How Data Can Help You to Personalize Marketing Events and Boost ROI
Event marketing is costly but offers a unique opportunity to connect directly with the people who are your market.
Marketing Bootcamp ![Kelly Springs-Kelley]()
How to Leverage Live Marketing With Social Media Before, During and After Events
Some large brands are pioneering marketing strategies blending social media with traditional events. The synergy is powerful while the cost is remarkably manageable.
Marketing Bootcamp ![Andrea Huspeni]()
Bonnaroo's Founder on Hosting a Blockbuster Bash
Rick Farman, the co-founder of Superfly Presents, the company behind music festival Bonnaroo, offers advice about successful events.
Technology
10 Must-Have Tech Tools for Producing Better Live Events
Apps, ideas and resources that can inject new life into your next live meeting, conference or trade show.
Marketing Bootcamp ![Eddie Osterland]()
Wining and Dining to Grow Your Business and Brand
How to create memorable events that entertain, impress and retain clients and customers.
Marketing Bootcamp ![Amy Porterfield]()
How to Promote Your Business Events on Facebook
Use care in setting up the event, then create excitement with visually compelling posts and ads.
Starting a Business ![Jennifer Wang]()
A Surprising Business Idea
Who doesn't like a good mystery? Three entrepreneurs deliver the unexpected.
Starting a Business
Four Home-Based Businesses in Demand
Consider these popular small-business ideas in 2011.