Marketing Basics
Marketing
Finding the Right Price for Your Retail Products
Most retailers use a 50 percent markup, but be certain you calculate yours correctly.
Marketing Basics
5 Ancient Public Relations Secrets
The practice of public relations is not what it used to be, but history can teach us some important lessons.
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No matter how good your product is, if you can't convey its value to potential customers, they'll never experience what you've created.
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Contently's New $9 Million Crown Proves Content Is King
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The 7 Worst Speaking Mistakes Professionals Make
How we speak -- tone, pitch and volume -- can go a long way in effectively communicating your startup's message.
Marketing
7 Idioms Almost Everyone Gets Wrong
The English language changes constantly, but sometimes it retains sayings that use words and meanings that have fallen out of favor. That leads to inadvertent mistakes.
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Cringe-Worthy Jargon That Should Be Retired Before 2014
Whether it's complete nonsense or words that have been diminished through overuse and misuse, these terms should all be put to bed permanently.
