Marketing to Millennials: Page 3

Marketing

How to Sell to Millennials? Be Radically Inclusive.

Express your diversity values and create an environment where employees and customers alike can do the same.

Marketing

4 Important Marketing Insights Gleaned From Sprint's New Campaign

Sprint, long known as the less-expensive-but-good-enough cell phone alternative, is rebranding itself as cosmopolitan and youthful.

Marketing

Marketing to Hispanics: Why It's Not Just About Speaking Spanish

With a larger average household size and high spending power, Hispanics are loyal to the brands they love, which creates a perfect opportunity for brand marketers.

Social Media

What I Learned From My First Twitter Chat

It's fast and fun but like nothing you've experienced, so you better prepare.

Marketing

Never Say 'Millennials' Again -- They're Not a Single Demographic!

It's time to ditch the millennial demographic. Instead, focus on them as individuals, and market accordingly.

Marketing

7 Ways Marketers Can Reach Gen Z

The youngest adults grew up connected. It's only made getting attention possible, not easy.

Social Media

10 Tips for Millennial Marketing

Focus on mobile, and make sure you have a coupon ready.

Social Media

Emojis - Brands Cannot Shy Away from The Latest Marketing Tool

While emoji is the latest language that young millennial users understand, brands are yet to start talking in this language

Marketing

How Millennials Signal Personal Identity Through Brand Preference

Burgers or tofu? Fair trade clothing or fast fashion? Millennials are making conscious statements with their purchases.

Leadership

5 Ways This CEO Engages Millennials and Empowers Them to Grow

Smart leaders take a proactive approach in speaking to millennials about their aspirations.

Business Ideas

Listen Up: Queen of Retail Talks Trends for 2017

Bricks-and-clicks strategies will matter even more as millennials drive experiential-marketing campaigns and entrepreneurs test new waters with pop-up shops.

Growing a Business

Why Millennials Have Their Priorities Screwed Up

It's great to live in the moment, but if you want to live a great life, you have to focus on long-term goals.

Marketing

5 Predictions to Guide Your Marketing Plan in 2017

You'll need to get quicker and more agile. And then you'll have to tap into the power of already-established, credible voices within the communities you hope to capture.

Science & Technology

AfroTech Inspires African-American Millennials

AfroTech, an informative and inspiring conference, featured a wide array of panels for aspiring entrepreneurs.

Marketing

5 Ways Brands Can Build Loyalty With Young Consumers

Millennials and Generation Z should be courted by businesses that want to grow their base.