Online Presence
10 Tips for Millennial Marketing
Focus on mobile, and make sure you have a coupon ready.
Marketing to Millennials | Page 2
Building a Business
Why Millennials Have Their Priorities Screwed Up
It's great to live in the moment, but if you want to live a great life, you have to focus on long-term goals.
By Steve Tobak
Marketing
5 Predictions to Guide Your Marketing Plan in 2017
You'll need to get quicker and more agile. And then you'll have to tap into the power of already-established, credible voices within the communities you hope to capture.
By Ellie Martin
Tech
AfroTech Inspires African-American Millennials
AfroTech, an informative and inspiring conference, featured a wide array of panels for aspiring entrepreneurs.
By Jaia Thomas
Marketing
5 Ways Brands Can Build Loyalty With Young Consumers
Millennials and Generation Z should be courted by businesses that want to grow their base.
By Deep Patel
Online Presence
5 Apps Disrupting the Social-Networking Scene
These emerging options can help users make meaningful connections offline, express themselves through visual media or simply host real-time chats with groups of friends when you can't get together in person.
Marketing
5 Ways New Companies Are Capturing the Growing Senior Market
The Baby Boomer generation is social media savvy and has disposable income, making them a desirable customer base.
Marketing
Appeal to Millennials’ Minds, Not to Their Hearts
Want to reach younger consumers? Market to their mindset, which is equal parts optimism -- and stark realism about the future.
By Chris Miller
Building a Business
FlockU if You Haven’t Figured Out How to Market to Millennials
A site for college kids by college kids should be an advertisers dream come true.
By Tracy Byrnes
Thought Leaders
Millennial Entrepreneurs — 4 Myths, Debunked
Those born from 1981 to 1997 are the fastest-growing segment of entrepreneurs in our economy. But, who are they, really?
By Lisa Stevens
Building a Business
Top 7 Reasons You Should Make Mobile Marketing a Priority
Reaching consumers in a personal way can mean big returns through the combined power of individual connections.
By Rehan Ijaz
Thought Leaders
Making the Most of Managing Millennials
Millennials are now the majority of the workforce. Harnessing their particular set of skills is what will drive success for decades to come.
Building a Business
Attracting and Retaining an Engaged Millennial Workforce
Go ahead and add the pool table to the break room, but that won't keep your Gen Y group around for too long. Focus on communication, recognition, transparency and training if you want to retain them.
Online Presence
3 Things Businesses Can Learn From Millennials
Learning the habits, interests and personality traits of this vibrant demographic will grow your brand.
Building a Business
Alaska Airlines Is Gaining Altitude: 4 Ways to Cultivate a Winning Image
Alaska's Virgin acquisition promises a fresh look for the brand, but it doesn't take a merger to build a strong, successful image.
Building a Business
When Recruiting Millennials Your Company Culture Is What Matters
The youngest workers look for employers that offer respect, opportunity and flexibility, which is probably just who you're looking to hire.
By Gerard Adams
Building a Business
5 Ways to Improve Your Millennial Marketing Strategy
Millennials are ready to spend money and to advocate for your brand -- if you play by their rules.
Marketing
Why Your Brand Should Be Headlining Summertime’s Regional Music Festivals
Why blow your budget on big-name events when following these four ideas just might produce the same impact?
By Jeff Snyder
Online Presence
How Do Millennials Find Your Business?
Traditional advertising and a smooth sales pitch doesn't get you far with this generation. They want to know you and engage with your brand.
By Matt Walker
Thought Leaders
Are You Ready for Gen Z?
Leaders need be more collaborative, share decision-making and coach employees to become more productive.
Building a Business
Why Millennial Women Crave Authenticity
Savvy marketers know that supporting and collaborating with women gives them a competitive advantage.
Marketing
5 Marketing Tips for Reaching the DIY Generation
These tips will help you put your marketing campaign in front of more people.
Building a Business
Are Millennials too Reliant on Technology to Fund Their Future?
Having the right technological tools is one thing, knowing how to use them is something else altogether.
Building a Business
GE Makes Its Own Hot Sauce to Attract Millennial Engineers
General Electric has teamed up with Thrillist to combine science and food trends in its latest scheme to attract up-and-coming talent.
Marketing
4 Strategies to Connect With Millennials
As a new generation enters the workforce, employers need new methods of communication. But don't worry. There's nothing to be afraid of.
Building a Business
5 Millennial Stereotypes: Fact, Fiction, or Scapegoat?
Take a hard look at the millennials around you, they just may surprise you with their abilities.
Marketing
Why Your Company Needs To Be On Snapchat Right Now
SnapChat rolled out new features to move the app into the forefront of marketing to millennials.