Marketing to Millennials - Page: 5

Make Sure Your Business Aligns With Your Stakeholders' Worldview...And Your Own

As Millennials come to dominate the workforce, understanding how to appeal to them as consumers and employees becomes crucial.

Lewis Schiff

How YouTube Sensation Casey Neistat Succeeded in Making Ads for People Who Hate Ads

This high school dropout turned viral video maker has worked with big brands such as Nike and Mercedes-Benz to create ads that millennials love.

When More Is Less: This Social Entrepreneur Says Social Entrepreneurship Is Often Smoke and Mirrors

At a time when social entrepreneurs are hungry for eye-popping numbers -- things donated, lives changed -- Jacob Lief is going against the grain.

5 Insights for Attracting Millennial Talent Inspired by the App They Can't Resist

SnapChat is wildly popular with the young demographic many companies are trying to recruit. That's your first hint for catching their interest.

How Growing Up With the Internet Made Millennials Different

The generation dubbed "digital natives'' prefer YouTube to TV and the World Cup to bowl games. Marketers need to adapt.

Jeff Urban

The Truth About Facebook and Millennials

Reports of Facebook's demise among teens have been greatly exaggerated. Here, some marketing lessons from the kids and the unique ways they use their favorite undead platform.

Ann Handley

3 Brand Experience Strategies to Attract Millennials

Hint: Appeal to their heightened sense of adventure -- and their desire to be trendsetters.

Christie Garton

How to Win Millennial Brand Ambassadors in 3 Steps

Identify enthusiastic young customers, make them experts, watch them show off their knowledge on social media.

Christie Garton