Reward Programs

How Brands Can Turn Short-Term Rewards Into Long-Term Loyalty

Understanding the differences between true customer loyalty and reward programs can help brands build lasting relationships with their customers. Here's how (and why).

David Nelsen

Want To Give Your Employees An Extra Treat For All That They Have Done Through 2021? Here's How To Make It Count

Now more than ever, companies need to prioritize rewarding their people, those essential individuals who kept these companies afloat thanks to their loyalty, dedication, patience, and trust.

Sirine Fadoul

To Combat WFH Burnout, This Company Sent Employees to Work From Lakeside, Beachfront and Mountaintop Airbnbs

After working remotely in a Colorado vacation rental for a few weeks, the CEO of Dallas-based company OneDay decided to extend the experience to his employees. Here's how it turned out.

Frances Dodds

How Brands Can Use Affiliate Marketing to Increase Their Marketing ROI

Marketing is essential but never cheap, so upping your ROI is the name of the game.

Angela Ruth

3 Ways to Build the Rewards Program Customers Want

To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.

Rashan Dixon

3 Applications of Cryptocurrency Beyond Peer-to-Peer Payments

Digital currency isn't just a new way to pay; it's a new way to play the game of business.

Rashan Dixon

How Start-up Funds are Putting a Price Tag to the Moral Karma of Investors and Mentors

It works great for investors to incentivize people who refer start-ups to them.

Sandeep Soni

Expanding Your Business? Ignore These Pitfalls at Your Peril

When a business owner thinks about expansion, life gets exciting. But a path of missteps awaits the entrepreneur who doesn't think it through beforehand.

Arkady Bukh

How Innovative Sales and Marketing Ideas will Act as a Boon for Hotels

All efforts to drive more business should stem from the standpoint of showing that you care for your guests.

The New Normal in Rewards - Going the E-commerce Way

Some of the rewards which don't seem to be existing or valued today, may find a lot of relevance in the long term

Entrepreneurship Lessons I Learnt On A Solo Backpacking Tour of Europe

Like the solo trips, the entrepreneurial journey is not an easy one as it tests your limits and then shows you how to grow beyond them to succeed

Rishabh Dev

The Marketing Power of Rewards Programs

A rewards program can help you build customer loyalty, deepen engagement and serve as a marketing benefit you can tout to attract new customers.

Kristen Gramigna