Reward Programs

News and Articles About Reward Programs

For Frequent Fliers, Using Miles Is Getting Easier
Reward Programs

For Frequent Fliers, Using Miles Is Getting Easier

According to the latest Switchfly Reward Seat Availability Survey of more than 7,000 domestic and international flights that are scheduled from June through October, 76.6 percent offer reward seats.
Phil LeBeau
3 Steps to Get Prospects Coming Back to Your Website
User Engagement

3 Steps to Get Prospects Coming Back to Your Website

It takes seven to 13 interactions with a potential customer to deliver a sales-ready lead. Here a few ways to keep engagement high.
Anand Srinivasan
How to Spend Zero on Recruiting and Still Hire the Best Candidates
Hiring Employees

How to Spend Zero on Recruiting and Still Hire the Best Candidates

Companies don't have to spend huge sums of money on hiring the right people. Here's how to build a culture that will do the recruiting for you.
Mike Mirshahzadeh
Why Airline Loyalty May No Longer Pay Off
Marketing Bootcamp

Why Airline Loyalty May No Longer Pay Off

Reward programs have been eroding over the last 10 years as airlines shift their devotion to cold, hard, calculable dollars.
Elaine Glusac
 How Rewards Are Running Loyalty Programs Into the Ground
Marketing Bootcamp

How Rewards Are Running Loyalty Programs Into the Ground

Businesses should tweak their plans to inject a more human focus rather than emphasizing steep spending or quick expirations.
Pete Maulik
How to Go 'Cha-Ching' With an Affiliate Program
Marketing Bootcamp

How to Go 'Cha-Ching' With an Affiliate Program

When budgets are lean and resources tight, consider turning to an affiliate program to increase sales.
David Chait
Reward Better: New Programs Let You Recognize Employees in Real Time
Growth Strategies

Reward Better: New Programs Let You Recognize Employees in Real Time

End-of-year fruit basket? Company coffee cup? Shelve old-school gifts next to the rolodexes and update your recognition program with LinkedIn badges or an array of online gift cards.
Polly Brewster
Best Credit Cards for Small-Business Owners in 2013
Finance

Best Credit Cards for Small-Business Owners in 2013

After reviewing more than 1,000 credit cards, credit-card comparison website CardHub.com releases an analysis of which credit cards are best for entrepreneurs and why.
Catherine Clifford
How Gamification Can Improve Customer Loyalty Programs
Marketing

How Gamification Can Improve Customer Loyalty Programs

Expert Gabe Zichermann on how 'gamified' programs can be better than standard rewards-based strategies.
How Gamification Can Help You Be a Better Manager
Technology

How Gamification Can Help You Be a Better Manager

Expert Gabe Zichermann on using gamification to hire, innovate, recruit and create performance among your team.
How to Get Customers Using Your Online Rewards
Technology

How to Get Customers Using Your Online Rewards

Gabe Zichermann explains how offering customers and employees what they want through gamification can create long-term engagement.
Create Card-Free Rewards Programs with Apps
Marketing Bootcamp

Create Card-Free Rewards Programs with Apps

Cardboard punch cards and laminated key-ring tags are so last year. These apps can help you put your rewards program on smartphones.
Gwen Moran