Search

News and Articles About Search

Warren Buffett's Firm Takes Bigger Bite of Apple, Pares Wal-Mart
Berkshire Hathaway

Warren Buffett's Firm Takes Bigger Bite of Apple, Pares Wal-Mart

Berkshire Hathaway said it has increased its stake in Apple by 55 percent, boosting its bet on the iPhone and iPod maker.
Why Smart Social-Media Marketing Is Brilliant SEO Strategy
Marketing Bootcamp

Why Smart Social-Media Marketing Is Brilliant SEO Strategy

Combining social-media best practices of a campaign with your content marketing strategy will yield powerful results for your business.
Jayson DeMers
Why Local Businesses Should Pay Extra Attention to Google Maps
Marketing Bootcamp

Why Local Businesses Should Pay Extra Attention to Google Maps

Want to score more web traffic and in-person visits? Better start promoting your business on Maps.
Andrew Medal
10 Ways to Improve Your Chances for Featured Snippets
Search

10 Ways to Improve Your Chances for Featured Snippets

People search the internet for answers. Companies that discern their questions will be found even by people who weren't looking for them.
John Rampton
7 Ways to Make Search Results For Your Brand Name Exactly How You Want Them
Make More Happen

7 Ways to Make Search Results For Your Brand Name Exactly How You Want Them

You want searchers to find your brand specifically, not just the products or services you offer.
Jayson DeMers
Apple Forms Team to Explore App Store Changes
Apple

Apple Forms Team to Explore App Store Changes

The iPhone maker is considering paid searches, where companies would have to pay to have their apps appear among top search results.
4 Ways to Boost Ranking For Your Own Branded Terms
Make More Happen

4 Ways to Boost Ranking For Your Own Branded Terms

All that's required to push your company name to the coveted top rank on search is working at it steadily.
John Rampton
How Shutterstock Is Training Its System to Help You Find Better Photos
Marketing Bootcamp

How Shutterstock Is Training Its System to Help You Find Better Photos

The image service has rolled out new tools based on its research into deep learning.
Nina Zipkin
4 Ways to Conduct an Awesome Talent Search
Hiring

4 Ways to Conduct an Awesome Talent Search

Is your persistence in finding the 'perfect' candidate dragging you down?
Heather R. Huhman
New Search Engine Allows You to Find 'The Simpsons' Screenshot You Desire
The Simpsons

New Search Engine Allows You to Find 'The Simpsons' Screenshot You Desire

You don't win friends with salad, but you can probably make plenty of new ones by becoming a Simpsons meme machine with Frinkiac.
Report: Google Is Building a 'Smart' Mobile-Messaging App to Rival Facebook Messenger
Google

Report: Google Is Building a 'Smart' Mobile-Messaging App to Rival Facebook Messenger

The service will reportedly enable people to text each other and use chatbots to search, yes, you guessed it, Google.
Kim Lachance Shandrow
9 Ways Small Businesses Can Be Big on Google
Marketing Bootcamp

9 Ways Small Businesses Can Be Big on Google

With diligent attention to the tricks of the online business trade, smaller businesses can climb to that coveted first spot on the search page.
John Rampton
Pinterest Just Rolled Out a Nifty Visual Search Feature
Pinterest

Pinterest Just Rolled Out a Nifty Visual Search Feature

The tool allows users to refine searches through images.
Nina Zipkin
Google Is Starting to Penalize Mobile Sites That Do This
Google

Google Is Starting to Penalize Mobile Sites That Do This

It's no longer considered mobile-friendly to have pop-up ads before you reach content, which can impact advertisers and publishers.
When it comes to search on the internet, being ranked on the first page of search results optimizes a business’s market visibility and opportunities for sales. Searching for information on the Internet is conducted via search engines such as Google and Bing.