Selling

Marketing

3 Tricks to Building Value When You Sell

If you want to set yourself up for failure, pitch features. If you want to be successful, focus on the end outcome.
Starting a Business

10 Key Elements of a Perfect Investor Pitch

One of the first steps on your way to making an idea a reality is pitching. Here are 10 ways to make sure you ace your presentation.
Marketing

Why Discounts Are a Trick

Go ahead, have a sale. Give a discount. Be a sport. But know that you're just playing an age-old game of pricing.
Starting a Business

How to Ease Acquisitions from the Acqui-Hired Founders

Tech giants aren't just looking for talent, they're buying it. See what the transition has been like for start-up founders.
Marketing

Flip 'I Hate' to 'I Love' to Sell

5 tips for sales professionals who want to love their job.