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Technology

Using an iPad to Boost Productivity

Jaime and Mark Van Wye, owners of dog-training franchise Zoom Room, say they're running a more efficient business thanks to tablet technology. Here are their iPad tips.
Finance

A Bakery Makes a Sweet Comeback With Crowdfunding

After investors backed out, pastry chef Jessie Isaacs turned to her customers to raise money to open her storefront. In this video, she provides tips on how to crowdfund.
Marketing

How to Turn Tweets Into Customers

Kenny Lao of Rickshaw Dumpling uses Twitter and Facebook to update his restaurant's fans on a "moment-to-moment" basis. Here are his tips on managing a social-media schedule.
worth-knowing

How a Startup's Social Vision Wins Customers

Warby Parker donates a pair of eyeglasses for every one it sells, a "one-for-one" model that's helped the ecommerce business blow through sales targets.
Marketing

Targeting the 'It Girl' Customer

The co-founders of Rent the Runway outline five strategies they've used to build a high-tech fashion company.
Marketing

A Fashion Startup Goes Viral

Divya Gugnani, co-founder of fashion site Send the Trend, tells how she built a social business with about 200,000 Facebook fans in less than a year.
Growth Strategies

A Focus on Sustainable Building in Providence, R.I.

Two architects in Providence, R.I., contained their plans and found new reasons to recommit themselves to their city along the way.
Marketing

Seven Tips for Marketing a Business with Video

When creating videos for marketing purposes, keep this advice in mind.
Technology

Creative Business Uses for Touch-Screen PCs

PCs with touch-based interfaces have a small business upside: They can morph into everything from interactive retail kiosks to data-entry terminals.
Run a Better Business

Need Cash Fast? Pawngo Can Help

When banks aren't lending, entrepreneurs are increasingly turning to online pawn shops like this one.