Snapchat

8 Great Corporate Snapchats to Follow
Snapchat

8 Great Corporate Snapchats to Follow

The platform is here to stay, and these businesses are killing it -- in a good way.
Matt Orlic
Snapchat's Spectacles: Not Just for Millennials
Snapchat

Snapchat's Spectacles: Not Just for Millennials

Many will compare Spectacles to Google Glass, but that's not the case.
Snapchat Working on IPO, Valuing Company at $25 Billion or More
Snapchat

Snapchat Working on IPO, Valuing Company at $25 Billion or More

It would also represent the largest IPO by a technology company since Chinese ecommerce giant Alibaba Group Holding Ltd. went public in 2014.
If These 4 Legacy Brands Can Get Their Message Across, So Can You
Marketing

If These 4 Legacy Brands Can Get Their Message Across, So Can You

Levi's, GE, UPS and IBM shared their most effective strategies at the Transition marketing conference.
Lydia Belanger
The Marketing Genius Behind Snapchat's Name Change
Make More Happen

The Marketing Genius Behind Snapchat's Name Change

Wait! What's this 'new' company Snap and what are those cool new video glasses it's selling?
Jayson DeMers
Will You Record Your Snaps With Snapchat Spectacles?
Wearable Tech

Will You Record Your Snaps With Snapchat Spectacles?

Snapchat has developed a wearable camera, dubbed Spectacles, which arrives this fall for $130.
Snapchat Is Adopting Facebook's Ad Targeting Strategy
Snapchat

Snapchat Is Adopting Facebook's Ad Targeting Strategy

It was inevitable the popular network would eventually allow advertisers to sift among its 100 million daily users.
Lesya Liu
B2B Marketers, It's Time to Add Snapchat to Your Repertoire
Social Media Marketing

B2B Marketers, It's Time to Add Snapchat to Your Repertoire

A strong storytelling strategy will expand your reach.
Renee Yeager
5 Steps to Getting Started on Snapchat
Marketing

5 Steps to Getting Started on Snapchat

The platform claims more than 8 billion video views a day. So why isn't your company on it?
Sujan Patel
The Big Change That Could Be Coming to Snapchat
Snapchat

The Big Change That Could Be Coming to Snapchat

A new acquisition could mean more of a focus on ads.
Nina Zipkin
7 People to Follow on Snapchat for Business Advice
Snapchat

7 People to Follow on Snapchat for Business Advice

Expand your business and network of followers by following the advice of these Snapchat trailblazers.
Eric Siu
Social Media Slump? Use Visuals to Amp Up Your Marketing Efforts.
Social Media Marketing

Social Media Slump? Use Visuals to Amp Up Your Marketing Efforts.

A selfie station in your boutique or a check-in special at the bar. That's how you stand out.
Dan Steiner
Instagram's Snapchat Clone Has Shown Little Sign of Hurting Snapchat Just Yet
Snapchat

Instagram's Snapchat Clone Has Shown Little Sign of Hurting Snapchat Just Yet

Stories is a hugely-popular part of the Snapchat app, with more than a third of its daily users using the feature to broadcast what they getting up to.
Warren Buffett's Firm Takes Bigger Bite of Apple, Pares Wal-Mart
Berkshire Hathaway

Warren Buffett's Firm Takes Bigger Bite of Apple, Pares Wal-Mart

Berkshire Hathaway said it has increased its stake in Apple by 55 percent, boosting its bet on the iPhone and iPod maker.

Snapchat is a social-messaging app co-founded by CEO Evan Spiegel. The app allows users to send messages that disappear once opened.