Not only is supporting a cause good for the soul, but it's good for business, as long as companies channel their marketing efforts to reflect their emphasis on social responsibility.
When your business is mission-driven, there is the added complexity of educating potential customers on the purpose and the drive behind the organization.
A growing number of people are trying to prove to investors, other startups and the world at large that it's possible to build a socially-minded business without necessarily having to be a non-profit.
Many entrepreneurs are finding the thrill of making their fortune can only be matched by the gratification of philanthropy that makes a lasting improvement.
The best ways to interact with your employees to create an incredible culture, how to get essential feedback to course correct yourself, and what the role of fear is in making your startup a success.
In a world where big business is often marked as self-serving bad guys, companies are looking for ways to remove themselves from the stigma and reach out to their communities and the world.