Strategic Planning

Latest: Page 7

Social Media

Apple May Scoop Up This Struggling Social Network

It has been reported that Apple is looking to give social another shot by acquiring this startup.

Marketing

3 Ways to Remain Dedicated to Your Mission

With endless possibilities, new opportunities and receiving conflicting advice, it can be hard for some entrepreneurs to stay focused on their initial vision. Here are a few tips on staying true to your mission.

Branding

CVS Rebrands Itself With Renewed Commitment to Healthcare

In an effort to position itself as a go-to healthcare source, the drugstore rolled out a new name, along with an anti-smoking campaign.

Growing a Business

Controlling the Uncontrollable

When getting a startup off the ground, entrepreneurs have to rely on others. Here is how to overcome the challenges of depending on external partners.

Growing a Business

Hiring a Consultant? Shun the 24-Hour Turnaround and Other Hype.

Any outfit promising a super-speedy turnaround will probably deliver less than optimum results.

Growing a Business

5 Tips for Turning Uncertainty Into a Competitive Advantage

The most important tool for managing uncertainty is updated information, shared with everyone who needs to know.

Growing a Business

Finding Opportunity in a Shrinking Market

Companies thrive in legacy industries when they become thoroughly entrepreneurial.

Marketing

Why You Need a Marketing Plan

With your growth strategy in mind, a marketing plan can help your mission.

Making a Change

Why You Should Set Radical Goals

The next increment isn't the next big thing. Going big and thinking far into the future sets you free to excel.

Starting a Business

When Launching Your Startup, Consider These 5 Risks

While entrepreneurs may think they have the next billion-dollar idea, they need to assess certain risk factors before bringing it to market. Otherwise, they will crash and burn.

Growing a Business

Your Nonprofit Needs These 5 Types of Donors

You've got to bring in the money if you want to achieve your mission. Here are five financial sources you should consider.

Personal Finance

Lessons From a MLB Player About Financial Planning

Oakland A's second baseman Eric Sogard discusses how he manages his finances, so he can make smart future investments.

Branding

Brand During a Startup's Infancy for Maximum Impact

Creating a marketing identity in the company's early stages results in built-in guidelines for managing the strategic direction of the product and the firm.

Starting a Business

Key to a Successful Business? Simplify, Simplify AND Simplify.

Often entrepreneurs looking to scale a business end up making their ventures too complicated, resulting in a once successful company going down the drain. Here are a few insights on the importance of keeping it simple.

Starting a Business

Nailing Down the Perfect Price Point

For your startup to stay in the game, you need to offer a product or service at a price point that can provide enough revenue for your company to stay afloat.