Advertising Strategies: Page 8

Social Media

Twitter Makes Room for Your Ad Dollars

Advertising on Twitter isn't without its challenges. Should you pay for promoted tweets?

Marketing

Storytelling Expected to Score Big in 2012 Super Bowl Ads

Three ways small businesses can turn stories into ads and digital content without a Super Bowl-size budget.

Marketing

Where to Focus Your Business's Ad Dollars in the New Year

Here, new data that can help you plan where your business should spend on advertising in 2012.

Social Media

Facebook Offers Free Ads to Small Businesses

In a move to court business owners, Facebook today announced plans to offer up $10 million in free ad credits to 200,000 small businesses.

Social Media

Advertise on Facebook? AmEx Has the Credit Card for You

The AmEx program looks good on paper, but, for many entrepreneurs, the cost of entry may be too high.

Social Media

New Facebook Ad Unit Ask Users to Chime In

Facebook's latest advertising concept -- Comment ads -- allow brands to engage with consumers in an entirely new way.

Starting a Business

Five Ways to Boost Referrals to Find Customers

When it comes to finding customers, advertising is expensive. Here's how to find customers through referrals.

Marketing

Finding Customers With YouTube Video Ads

If making a video is out, consider advertising over top of one.

Marketing

Four Simple Ways to Find Customers

For new business owners, finding customers is job No. 1. Here's how to get the job done.

Marketing

10 Brilliant Marketing Ideas

From radio to YouTube clips, 10 companies that changed everything.

Growing a Business

Make the Most of Your Advertising Dollars

4 tips to make the most of your money in a buyer's market

Marketing

Heads Up!

Grab readers with a headline that's out of the ordinary . . . but not <i>too</i> far out.

Marketing

Co-Opportunities In Advertising

Here's where to find extra money to stretch your advertising budget.