Brand Building: Page 4
Creating a Customer-centric Brand for 2020
To ensure your company stays competitive, it's imperative to keep customers at the forefront of your business strategy
Why Having a Strong Brand Voice is Important For Any Business
Three ways to create a distinctive identity that hooks the audience from the get go, and resonates with target market
The Importance of Being Visible
The only way to cut through the clutter and noise of your competition is to make yourself relevant
4 Ways to Create Impactful Ad Campaigns Without Spending Much
Can you tell your unique value proposition in five words?
Authenticity and Creativity Can Help Elevate a Music Brand's Overall Presence
As consumption of music continues to grow globally, brands should take note of music streamers
The Importance of 'Positioning' Your Brand When You're Just Starting Out
Positioning may seem simple on the surface, but few people give it the time it deserves.
Want To Break Through The Noise? Songsmth Your Brand
As the adoption of smart speakers like Amazon's Alexa continues to grow, brands are being forced into a 'voice first' era, making it a perfect time for brands to develop their sonic identities
This Is How the Rich Get Richer (and How You Can Do the Same)
The wealthy are always keeping an eye on the long-term pay-out.
5 Ways Food Entrepreneurs Can Use Social Media To Grow Business
The key to grabbing your customer's attention in an increasingly noisy world is to give them something worth their time
Know The Hacks to Grow Your Customer Reach
How these entrepreneurs devised low-cost, yet effective marketing, brand building and customer-acquisition strategies to help their startups grow
How Birchbox CEO Katia Beauchamp Evolved Along With Her Brand
A new partnership with Walgreens is the company's latest play for continued success.
How AI-Based Enterprise Applications Can Help You Make Better Business Decisions
Artificial intelligence technologies are being extensively integrated in large retail, supply chain, legal, financial and IT companies
Creating Memorable Brand Experiences in the Digital Age
Compelling brand stories and stunning visual design can power brand equity in the digital age
Why You Should Make this Year Data-driven
A data-driven approach is the best one to keep the sail of businesses afloat. Here's how businesses can target their focus-audience and tell alluring stories by using data
Wi-Fi Connectivity Downtime Cost APAC Companies $51 Million Over the Past One Year
The wireless networking technology has become the foundation of Asia Pacific's burgeoning digital economy, and a bad experience can impact a company's brand reputation