Brand Building Vs Instant Return Based Marketing andThe Secret Solution To Do Both
The return based marketing effort not only failed there, it also destroyed the confidence of buyers in terms of thinking of the website as a "discounting" brand.
By Akhil Saraf
A Look at the Brand Journey from Biscuits to Bisleri
Only after sell out to Coke, Chauhan set out to make Bisleri a major brand, hence the first milestone or highlight was to create a terrific distribution network.
Learn #10 Steps for a Better Brand Journey
The journey from missing to memorable for persons is similar to the journey of brand building in case of products.
Bringing Home The Luxury Beauty & Wellness
Sublime Factory has partnered with specially curated events and organizations to address the target market in a focused approach. I
Rebranding: What Does It Teach an Entrepreneur!
Roadrunnr bought TinyOwl, and post the deal Runnr went live with its Food Delivery app in July
Points You Should Keep In Mind To Choose A Celebrity As Brand Ambassador
If you feel you have hit a wall, don't hang around, move to the next celebrity on your list.
Here's How Indian Company Products are Giving Foreign MNCs a Hard Time
Popular anticipations expect this trend to continue rapidly accounting for the phenomenal growth of the emerging Ayurveda brands in India
Here's How Indian Company Products are Giving Foreign MNCs a Hard Time
Popular anticipations expect this trend to continue rapidly accounting for the phenomenal growth of the emerging Ayurveda brands in India
The Queen Of Herbs
Competing with the likes of Bodyshop and Clinique of the world is an Indian brand on the shelves of many wellness stores, Biotique.
Highly Effective Strategies to Build Your Business Brand
Learn how to create loyal fans buy from you, tell their friends about you, and ultimately help your business grow.
3 Easy Ways to Attract More Customers Fast
Brand-building strategies for business owners, startups, and freelancers
Ranganathan's Rebellious Path to Brand Building
Ranganathan always stood by his words of not taking the end customer for granted and to never budge on quality
7 Irresistible Tips To Transform Your Product Into a Brand
First things first! Your product should solve a unique problem or solve a problem uniquely
Start Early: Why Entrepreneurs Should Build Their Brand From Day One
A strong brand will give you better return on investment on every marketing dollar spent.
What Helps a Brand Make A Comeback? Here's What BPL Did To Get Things Back On Track!
Company did not compromise on pricing despite being on an e-commerce platform