Brands: Page 4
Why Harnessing the Power of Your Personal Brand Will Transform Your Business
Your personal brand is the missing piece. Having a strong personal brand can open infinite doors and create opportunities for you. It establishes credibility, attracts investors and enables professionals to stand out in their field.
Digital Storytelling: How Brands Can Use Authenticity and Emotional Connection to Stand Out Online
Effective storytelling can help construct strong bonds between brands and audiences.
How to Use the 5 Senses — Plus a Secret 6th One — to Catapult Your Brand Experience
When it comes to "brand experience," harnessing the power of the five senses in your brand strategy will completely change how your customers respond to you. Here's how.
Good (and Bad) Branding Advice That Can Make (or Break) Your Success
Not all advice about branding is worth listening to, but how do you differentiate between the good and the bad?
3 Crucial First Steps You Need to Take to Nail Your PR Strategy
You don't need a fancy (read: expensive) firm to give you the goods. The best strategies take place in-house and are free to start.
How I Could Have Saved Toys "R" Us — a Lesson in Brand Building
Almost five years since Toys "R" Us officially shut its doors, let's take a deep dive into lessons learned from the rise and fall of this beloved company.
The Importance of Humanizing Your Brand and How to Do it
You can build deeper connections with your customers across all marketing activities by humanizing your brand.
Building a Brand vs. Paid Acquisition: Which Is Best For Your Business? Here's What You Should Know.
Learn how to build a strong brand and a loyal customer base.
Entropik Raises $25 Million In Series B Funding
With this latest round of funding, Entropik will continue to disrupt consumer research for global brands and build world-class products out of India
3 Authentic Ways Brands Can Celebrate Black History Month
Here's how your marketing department can authentically celebrate Black History Month and Black culture year-round.
2 Key Marketing Tactics to Increase Brand Awareness and Credibility
Here are two strategies to increase brand awareness and perceived value. Combined, these two strategies are useful for increasing your brand's credibility, especially on social media.
3 Steps to Building a Brand That Resonates in a Crowded Industry
Here are three key steps to building a brand that stands out.
7 Ways to Supercharge Your B2B SaaS Brand Visibility on LinkedIn
Unfortunately, few B2B brands know what to do to stay visible to their target market. In this article, you will be equipped with seven keys to growing your B2B brand visibility on LinkedIn.
What Is Earned Media and What Is Its Value?
Earned media coverage is one of the most powerful tools for brands to encourage consumer trust and credibility.
How to Design A Strategic Brand For Your Business
Developing a strategic brand is an important part of increasing the visibility and credibility of a business. Discover the key components of a strategic brand to set a strong foundation for your business in 2023.