Uncovering why you want to start a business or what kind of business you want to start can be as easy as finding something you enjoy and not wanting that to end.
If you can come up with a truly unique idea, this is a gateway to success with enormous potential. With no competition, you'd have exclusive access to your target customers. But truly unique ideas are rare.
As a Green Home Solutions franchisee, Jason Toliver works to make customers' homes safer and healthier. He's focused on earning their trust-because his business depends on it.