Digital Communications

Account-Based Marketing and Inside Sales Are a Match Made in Heaven

Proliferating digital comms platforms have made 'inside sales,' or remote sales, the prime mover in B2B and tech sales. Whatever your company's sector, it's expected to eclipse traditional sales by 2020.

Parth Misra

3 Ways to Engage Offsite Employees in Your Culture

Reinforcing business culture beyond headquarters requires a blend of high-tech communication and personal interaction.

Joel Trammell

8 Ways to Drive Traffic to Your Podcast On Social Media

The secret to building an audience for your podcast is patience.

7 Strategies to Stay in Touch

Constant connection with friends, family and business associates is not the big chore we make it out to be.

Ivan Misner

Key Digital Transformation Challenges CMOs Must Overcome

Set a clear analytical agenda to measure the effectiveness of digital transformation initiatives and guide the future development.

Nathan Sinnott

Why Your Emails Could Use an Exclamation Point (or Three)

Punctuation and other markers -- emoticons, slang and the like -- serve as stand-ins for facial expression and vocal intonation.

Ross McCammon

5 Ways to Transform Your Blog and Become a Digital Influencer

Leveraging our social media can provide us with an immense advantage and open a world of possibilities we never thought possible.

A No-Nonsense, 5-Step Guide to Success In the Digital Era.

Your family, friends and all of the marketing blogs are dead wrong!

Ryan Erskine

Facebook CEO Urges Brazilians to Decry WhatsApp Block

The app has been suspended two times in five months in Brazil.

Reuters

Quartz to Text You the News, Joining Other SMS-Based Services

The digital news outlet will offers users a reading experience similar to a text-message conversation. It's the latest in a string of startups and tech companies that are emulating the most basic digital communication format.

It's Not Only OK for Your Employees to Engage Through Digital -- It's a Must

Here are five ways to boost staffer engagement -- and your bottom line -- through social media and other digital outlets.

Len Devanna