Facebook Marketing | Page 7

Sellers, rejoice! You now have less voices to compete with on the social network. But be careful not to be branded a spammer yourself.

Small businesses skeptical of paying for costly social media marketing have options both old school and cutting edge.

Success isn't dependent on some X-factor or trick, but on consistency, connection and a little creativity.

Billions of people enjoy social media but ever fewer are responding to the advertising bombardment.

Get the most out of your time and money on the social network with these important pieces of advice.

While companies should have a presence on Facebook, the platform isn't the only means to gaining visibility in the social-media world.

It's not about making more money, it's about creating a better user experience, the company said in a blog post.

The social network takes another step to clean up our news feeds.

All customers want to know the truth about the company, even if it hurts. Use Facebook and Twitter to good effect.

Social networking giant to incorporate changes that could help business owners reach the site's users more effectively.

The social media giant is joining forces with Intuit, LegalZoom and Square in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.

Facebook does a bang-up job of getting marketers hooked on 'likes' and shares, but is any of it really productive?

For those just jumping on the social-media bandwagon, here are a few tips on getting started.

As one company 'breaks up' with the social-media company, some tips for how your page can stay relevant and in front of your customers.

A snapshot of what works best in the current Facebook landscape and how quickly things can change.

The social network says it will crack down on spammy pages that try to game engagement and shares.

Don't make every update all about you. Feature informative items about influentials. Do pay attention to your followers' posts.

While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.

If you want your content to be seen on Facebook, these types of updates can get you the most traction.

Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.

With customers being the life blood of startups, getting people to know that your company exists is extremely challenging. Here is how I quickly overcame that hurdle.