Online Presence
To Get More Customers to ‘Like’ You, Be Somebody They Like
The best start to your social-media-marketing strategy is when people enjoy their experience dealing with your business.
Facebook Marketing | Page 6
Online Presence
Facebook Is Making it Easier for Businesses to Chat Privately With Customers
Today, the social media giant is rolling out new features making it more attractive for business owners to respond privately and quickly to customer inquiries.
Business News
How to Get Lost Facebook ‘Likes’ Back
Facebook has cleared out inactive or fraudulent accounts, which means 'like' counts have dropped. Here's how to build yours back up.
Online Presence
10 Ways to Maximize Your Facebook Business Page
A lively Facebook presence is a powerful marketing medium.
Business News
How to Improve Your Facebook Reach (Infographic)
If you become 'News Feed Friendly,' you'll start getting more traffic from Facebook and diversify your traffic sources.
By Zach Bulygo
Marketing
9 Overlooked Ways to Market Your Business
Do you really want your audience to be looking at Apple's logo, or at yours?
By Lida Citroën
Online Presence
Obey These 5 Facebook Commandments for Social Media Success
Using the social network personally doesn't qualify you as an expert.
Online Presence
Facebook Is Giving Out Free Bluetooth Beacons to Businesses
Local businesses that have tested Facebook's Place Tips have seen an uptick in traffic on the social networking site. Now, you can try the feature yourself.
By Kate Taylor
Online Presence
All the World Loves Social Media But Many Love Their Local Networks Best
Social media offers worldwide marketing opportunities but there is a lot more channels out there than Facebook and Twitter.
By Oren Levy
Online Presence
How to Make Time for Social Media Marketing
A small-but-regular effort to build a social media presence can pay substantial marketing dividends.
Online Presence
Facebook Announces Another Small Business Meetup Roadshow
The social media mammoth is joining forces with MailChimp, Shopify, Visa and Zenefits in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.
Online Presence
Organic Social Media, the Marketing Tool That Sells Nothing to Anybody
It's hard enough persuading a stranger to buy something online. Asking them to like you is too much.
By Ryan Urban
Online Presence
Why Facebook’s Latest Move Could Minimize Your Brand’s Reach
The social-networking giant just updated its algorithm to show users more posts from their friends.
By Laura Entis
Online Presence
4 Ways to Ensure Facebook Inbound Marketing Works for Your Company
With Facebook being a huge player in the online world, you better have your marketing strategy down pat. Otherwise, it is a waste of time and money.
Online Presence
8 Ways Businesses Can Benefit From Facebook
Check out how Mark Zuckerberg's marvelous creation can help you convert customers.
Building a Business
4 Tips to Create and Groom a Viral Facebook Video Ad
If you're willing to pay a little, there are a number of steps you can take in creating your video content that will a drive tremendous return on your investment.
Online Presence
What You Need to Know About ‘Place Tips’ for Your Facebook Advertising Campaign
Facebook's locacation-based advertising innovation is poised to compete with Yelp in the rapidly growing market to mobile ads.
Building a Business
The 4 Things You Need to Reach Customers on Facebook
This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.
Tech
The Top 5 Ecommerce Trends You Should Look Out For
This year could be huge: Improving the customer experience is key.
By Jan Verleur
Online Presence
Get Ready for Big Changes to Facebook Messenger and Video
Mark Zuckerberg discusses what we can expect during the first day of the company's F8 conference in San Francisco.
By Emily Price
Online Presence
Actually, Facebook Isn’t Failing Brands and Marketers
Organic reach across fan pages is at an all-time low, largely because Facebook insists on quality content. That's not a bad thing for users or advertisers.
By Eric Samson
Online Presence
The Ultimate Hashtag Cheat Sheet (Infographic)
New to Twitter? Or Instagram? Here's some #hashtags101 action for you.
Business News
Video Posts Have the Greatest Facebook Reach
A recent study highlighted the success of video and promotional posts on the social media platform, while demonstrating the decline of still photos.
By Beki Winchel
Building a Business
How to Automate Your Social Marketing Efforts
Get social media to work for you by setting up some automatic functions across Twitter, Facebook, Google+, Pinterest and LinkedIn.
Building a Business
3 Facebook Hacks to Help With Organic Reach
Although many already have given up on the idea that it's possible to connect to customers for free on Facebook, others argue hope remains.
By Nate Birt
Online Presence
How to Make More Effective Use of Social Media in Your Ecommerce Strategy
Profiting from the seemingly-endless boom in online spending requires a clear vision of who your customers are and how to engage them.
Online Presence
8 Social-Media Sins That Are Sure to Get You Unfriended and Unfollowed
How to avoid being "that guy" on social media.
By Lisa Evans