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Mission Statement - Page: 8
Define who you are and where you want to go. Then make it official with your statement.
Why and how you should form a short sentence that can serve you as you build and grow your business.
A well-instituted identity message flows off the lips of all the employees within an organization, not just the salespeople.
Small-business owners and entrepreneurs should not be fooled into thinking positioning is only for the big brands.
If your brand feels a bit stale lately, it may be time to get back in touch with your startup roots. Here is how.
With endless possibilities, new opportunities and receiving conflicting advice, it can be hard for some entrepreneurs to stay focused on their initial vision. Here are a few tips on staying true to your mission.
The most successful entrepreneurs are freakishly enthusiastic about his or her idea. Ask yourself if you feel the same about your venture.
It takes hard work to get the best team players engaged in the right tasks and to resolve the inevitable conflicts.