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Naming a Business

Business Name

7 Terrible Naming Mistakes Entrepreneurs Make

Your company name will get used more and last longer than any other investment you make in your business. It's important that you get it right the first time.
Naming a Business

Does the Name of Your Company Matter?

Snap judgments can spell disaster for individuals and businesses with the wrong names. Here's what to consider.
Branding

The 8 Must-Follow Rules for Rebranding Your Company (Infographic)

Rebranding is risky business. Before you take the leap, seriously think over these major do's and don'ts, backed by real examples of rebranding successes and nightmares.
Naming a Business

7 Tips for Naming (or Re-Naming) Your Company

Naming a business is not something to be taken lightly: A company's entire branding is dependent on the name. Here are a few tricks on naming your business.
Naming a Business

How to Name Your Startup

Three tips for accomplishing one of the most important and difficult parts of launching a business.
Starting a Business

3 Tips for Naming Your Business in the Modern, Mobile World

Before you spend hours agonizing over what to call your company, consider these three tips.
Naming a Business

3 Routes to Register Your Business Name

Your name is your brand, so it's important to protect it. Oh, and it's the law.
Ask Entrepreneur

Growing Your Business When You Can't Trademark Your Name

Lack of a trademark your name doesn't have to stop your company's growth.
Growth Strategies

Find People Who Actually Support Your Creativity and Other Must-Read Business Tips

A look at how to persevere in your creativity, why you should give your employees a pay bump and more advice for business owners.
Starting a Business

Naming Your Business? Consider These 3 Points First

Finding the right name can make or break your business.
Franchise

Entrepreneur's Top 10 Franchising Articles in 2013

From advice on how to name your franchise to the brilliance of KFC's 'Go Cup', a look at the most-read franchise stories of the year.
Technology

Forget '.com': GoDaddy Offers 14 New Website Domain Extensions

Starting today, pre-register for websites with endings that include “.plumbing,” “.photography” and “.guru.”
Technology

Online Startup Fab Sued for Copyright Infringement, 'Unfair' Competition

The suit comes on the heels of a $150 million fundraising round and coincides with layoffs.
Starting a Business

10 Questions to Ask Before Naming Your Business

A strong business name helps define your company in the market. Here is a guide to making yours meaningful and memorable.
Marketing

4 Business-Naming Tips for Branding Success

Dreaming up a business name is simple, but finding one that fits your long-term ambitions may not be so obvious.