Product Development

Why This Intimate Apparel Founder Walked Away From a Wholesale Business That Was 700 Stores Strong

Knix founder Joanna Griffiths built a company to serve women -- all women. When her wholesale partners were failing her customers, she made a drastic pivot.
Elevator Pitch

Entrepreneur Elevator Pitch Season 2 Ep. 8: Drop and Give Me Valuation

On this week's episode of Entrepreneur's pitch show, the panel gets critical about whether the products in front of them can withstand competition.

How Research, Research and More Research Led the Co-Founder of Billie to a Successful Launch

Former ad exec Georgina Gooley had never launched a brand before. By getting to know the space she was entering -- and the consumers she hoped to serve -- she set out to disrupt the shaving industry.
Product Development

5 Lessons on How You Can Deliver a Product Your Customers Actually Want

By learning quickly and failing fast, yourself, you'll be better able to keep in step with customer expectations and respond to their needs.

Hemp Is the Multibillion-Dollar Cannabis Opportunity Few Have Heard About

If the move to make it legal succeeds, entire industries could be revolutionized.
Product Development

Why Startup Founders Must Go Slow to Go Fast

A conversation with Will Herman and Rajat Bhargava, authors of 'The Startup Playbook.'
Product Development

Sell More Products by Letting Your Customers Design Them for You

The wall between producers and consumers is crumbling -- and your business could profit.
Solving Problems

Don't Go Looking for Problems: Curing Your Own Pain Points Is a Good Way to Develop a New Product

Instead of looking outward to identify problems to solve and markets to serve, entrepreneurs should focus on their own frustrations. The unique solutions they come up with will have a natural market filled with customers just like them.
User Experience

User Experience Is the Most Important Metric You Aren't Measuring

Though critical, user experience is often overlooked in website and app design.
Problem Solving

Post-it Will Introduce Extreme Notes, and It's a Textbook Lesson in How to Solve a Customer Problem

The handy yellow sticky note is getting an upgrade for non-office settings.
Innovation

This Entrepreneur Needed a New Tube of Toothpaste and Ended Up Creating One of the Top Natural Oral Care Brands

Jessica Abo sits down with the founder of hello products, Craig Dubitsky to discuss how he's disrupting the $40-billion global oral care category.
Product Development

The 3 "R's" That Reveal the Quality of Your Product

Your customers are the key. From them will you receive the recognition, repeat sales and referrals that will make your company a success.
Crowdfunding

3 Crowdfunding Tips Every Company Forgets From a Brand That Raised $800,000 and Got Acquired

Wearable brand Misfit explains how to position yourself, avoid disappointing backers and keep things fresh.
Product Development

5 Maxims for Creating Products That Meet Real Needs

Five maxims to help you invent the next paradigm-shattering product or era-altering service.
Product Development

For His Very First Customer, an Entrepreneur Literally Had to Make Something Out of Nothing

When he just had a prototype, the co-founder behind a drone company had to act fast when his first order came in.