Selling

Product Development

3 Steps to Bring Your New Electronic Product to Market

Follow these tips to turn your concept of a brilliant new gadget into profit.
Selling

How to Launch a Product That Sells

Determining whether the product is a fit for you personally, and then whether it matches your audience's needs will save any entrepreneur time, money and heartache.
Selling

How to Convince Investors You Can Sell

Your success, as a company and as an investment, will depend on your ability to get customers to buy i service.
Selling

4 Tactics to Sell Expensive Products

Once you learn to approach each sale from using these strategies, you can increase your close rate and your profits.
Sales Strategies

5 Ways to Sell Smarter, Not Harder

Customers don't want to be pushed to make a purchase. They want to be guided into their own decision-making process.
Sales

The Entrepreneurial Chicken-or-Egg Dilemma

It's hard to sell a product before it exists. It's also hard to perfect an offering without steady cash flow.
Sales

Features Tell But Benefits Sell

Inspirational language packaged with a great benefits-focused message helps create binding relationships with others.
Ask the Expert

4 Ways to Use Social Media to Sell Your Products

This week our expert Steve Fusco provides entrepreneurs advice on how to use social-media platforms to increase sales.
Business Education

5 Reasons Why Many Schools Don't Offer Degrees in Sales

The simple act of selling is more complex than ever before. So why isn't it a major focus for colleges and students?
Ask the Expert

Have a Burning Business Question? Ask the Expert: Sales Pro Joe Gustafson.

Our expert this month is looking to take your questions about all things sales, including pitches, presentations, training and coaching.
Retail

Selling Your Product to a Big Chain in 5 Painstaking Steps

There are miles of shelf space in a big-box store. Getting a few feet of it for your product is an ordeal worth enduring.
Selling a Business

3 Reasons You Should Sell Your Business

Owners who ponder over selling their business do not always do so out of financial desperation or trouble but usually because they are looking for the next opportunity.
Selling a Business

How Do You Make Your Business Sale-Ready From the Beginning?

Even if you're just starting out, it may be smart to start planning for that big day. Here are three considerations.
Sales Strategies

To Have a Successful Meeting With Executives, Salespeople Need to P.U.S.H.

Skip 'consultative selling' and focus on this strategy instead.
Writing

Step 1 to Selling Your Book? Don't Pretend It's 'Free.'

Free books that aren't and gaming the best seller lists are deadend paths for entrepreneurs intent on making a living as authors.