Small Business Big Impact: Page 3

Thought Leaders

Just Build Your Business and Ignore Those Online Ads Promising Instant Success

Why would you pay somebody for advice on how to grow your business before you've experimented with all the advice available for free?

Marketing

The Art of Persuading Customers to Tell Your Story Is Becoming a Science

Word of mouth remains the best advertisement. Modern marketing tools make it easier to spread the word wider.

Buying / Investing in Business

4 Investing Apps I Use and 1 I Don't

The good apps simplify trading and expedite the entire process for investors.

Growing a Business

You Don't Succeed by Making it Difficult to Buy From You

The frustrated shopper who gives up on you might have been a customer for life if you'd made things easy.

Productivity

Prepare Now so Your Team Can Enjoy the Holidays and Still Be Productive

Holiday distractions are inevitable, but they don't have to stunt productivity.

Social Media

4 Social-Media Mistakes Your Business Can't Afford to Make

Effective social media is never easy but if you don't get these basics right, it's impossible.

Growing a Business

5 Social Entrepreneurship Essentials

Build a business that does some good while still making a good profit.

Growing a Business

6 Obstacles to Creative Thinking and How to Overcome Them

The better you become at finding creative ways to solve the unavoidable problems of daily life and work, the more successful you will be.

Branding

5 Signs It's Time to Rebrand

Changing your brand is literally going to affect everything else in your company. So, don't do it on a whim.

Leadership

This CEO Has Helped Thousands -- and He's Just Getting Started

Lucky Iron Fish Founder Gavin Armstrong wants to do his part to eradicate hunger and iron deficiency all over the world.

Thought Leaders

This Co-Founder of BaubleBar's Secret for Inspiration? Always 'Keep Your Eyes Peeled.'

For our 20 questions series we caught up with Daniella Yacobovsky co-founder of BaubleBar, to ask about work-life balance, her inspirations and more.

Travel

What Running a Tour Company in North Korea Taught This Founder About Customer Service

Travel can spark unexpected businesses, and Andrea Lee started hers after a pleasant trip to… North Korea? Her story, as told to Ashlea Halpern.

Leadership

5 Ways to Get Going Again After You've Survived a Setback

You messed up, but you're still here. What you do next will shape your success and happiness for years to come.

Growing a Business

Why Should Your Business Care About Social Responsibility?

CSR is no longer a 'knee-jerk' reaction companies use to mend tarnished reputations. It's a necessity.

Thought Leaders

How Passion and Hard Work Fueled This Restaurateur's Success

Learn how this entrepreneur opened up seven successful eateries in New York City.