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Authenticity

Authenticity

Attract an Audience with Authenticity

'Survivorman' Les Stroud teaches us importance of technology and knowing how to use it to your benefit.
YouTube

Who's the Next PewDiePie?

YouTubers with an authentic voice are using the platform to turn 15 minutes of fame into cross-promotional multimillion-dollar brands.
Ask Entrepreneur

How Can Brands Appeal to Millennials? Watch This Facebook Live May 17.

Entrepreneur.com's associate editor and editorial assistant will talk about how brands can tap into the values and interests of the oft-misunderstood generation on the next #AskEntrepreneur Facebook Live.
Authenticity

If This Is How You're Doing Authenticity You're Doing It Wrong

Trying to be an authentic version of somebody else isn't going to cut it.
Nonprofits

Upgrade Your Email Game to Convert One-Time Donors to Recurring Supporters

Most nonprofits aren't taking full advantage of one of the most powerful (and cost-efficient) tools in their fundraising playbook.
Team-Building

Lessons on Helping People Bloom Learned In the Greenhouse

Orchids are finicky plants that bloom magnificently once you have managed to get their environment right. People are similar, and usually less finicky.
Sales Strategies

4 Outdated Tactics That Sabotage Your Sales

It seems counterintuitive, but you'll close more deals if you stop pitching. Ask questions, listen and get to know what your prospective client really needs.
Generation Z

5 Ways Businesses Can Reach 'Generation Z'

Gen Z is proving to be a voice of acceptance and change. Is your company appealing to its members in ways that will work?
Leadership

This Bakery Chain's Incredible Story Began With a Brain Tumor and Nothing to Lose

A close call with death left Mr. Holmes Bakehouse CEO Aaron Caddel unafraid to take risks and question assumptions.
Authenticity

Does Sex Really Sell? An Entrepreneur's Guide to Flirting With Success.

It's always worth the effort to put your best foot forward, so long as what you present is authentically you.
Politics

This CEO Thinks It's Time for Business Leaders to Get Political

Today from 12 to 3 p.m., underwear brand Thinx will hold a phone bank to challenge female GOP representatives. This founder explains why.
Networking

7 Ways to Better Networking

Be the kind of person you want to add to your own business and social circles.
Small Businesses

How to Compete With the Big Guys and Win

It's going to take a gutsy mix of focus, quality and authenticity to be David to their Goliath.
Influencer Marketing

How to Identify the Perfect Influencer for Your Business

By combining metrics, online tools and commonsense, you will recognize which influencer is best positioned to boost your brand.
Books

The 10 Best Motivational Books of 2016

Deeply authentic accounts of personal trials, hard-learned truths and unexpected epiphanies teach readers that anything is possible -- once you understand that hard work alone isn't enough.